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    AI Digital

    Digital Marketing

    Senior Performance Optimization Manager (Paid Social) / BrandWorks

    Belgrade, SerbiaRemoteFull-timePosted 1w ago
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    Job description

    • Execute and optimize social campaigns across various platforms, such as Meta,LinkedIn, Tik Tok, and more with a focus on achieving media or performance KPIs.

    • Utilize your expertise in paid social advertising to develop and implement effective campaign strategies, targeting methods, and ad creatives.

    • Monitor campaign performance, analyze data, and identify areas for optimization and improvement to drive maximum results.

    • Prepare comprehensive reports and metrics, showcasing campaign performance, key insights, and recommendations for further optimization.

    • Conduct A/B tests to improve ad performance, generate insights, and refine targeting and creative strategies.

    • Build and update dashboards to provide real-time visibility into campaign performance and key metrics.

    • Act as a mentor and curator for junior and middle specialists, providing guidance, support, and sharing best practices to enhance their skills and knowledge in paid social advertising.

    • Collaborate closely with the English-speaking Client Service team, ensuring effective communication, understanding client requirements, and addressing their needs and concerns.

    • Minimum of 4 years of experience in executing and optimizing social campaigns toward media or performance KPIs.

    • Proficiency in managing social media advertising platforms, such as Facebook Ads Manager, Tik Tok, LinkedIn Campaign Manager, etc.

    • Fluent English B2+

    • Experience in working with Google ads / TikTok / Linkedin or any other DSP or advertising tools

    • Leadership Experience

    Job details are sourced from the employer's original posting.

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    AI

    About the company

    AI Digital

    AI Digital is a digital marketing agency specializing in performance marketing and data-driven strategies.

    View all AI Digital jobs
    Industry
    Digital Marketing
    Open roles
    37

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