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    Baidu USA

    Software

    Business Development Manager - App Advertisers

    Mountain View, United StatesOn-SiteFull-time2–5 yrs experience$97k – $150k / yearPosted 1mo ago
    All Baidu USA jobs

    Job description

    Job Title: Business Development Manager - App Advertisers
    Job Location: Mountain View, CA
    Job Type: Full-Time, Onsite, Monday – Friday

    About the Role
    We are hiring quota-carrying Business Development Manager to aggressively grow our app advertiser business in overseas markets. This is a hunter-focused role responsible for new logo acquisition, revenue growth, and pipeline ownership, with a strong emphasis on performance-driven app advertising (gaming, social, utility, consumer apps).

    Job Responsibilities

    • Proactively identify, prospect, and close net-new app advertisers, with a strong focus on mobile user acquisition and performance marketing.
    • Own the entire sales cycle from outbound prospecting and discovery to proposal, negotiation, contracting, and deal closure.
    • Achieve and exceed quarterly and annual revenue quotas, with primary accountability for new logo acquisition.
    • Act as a consultative sales expert, understanding advertiser KPIs such as CPI, ROAS, LTV, and retention, and mapping them to DSP solutions.
    • Build and maintain a robust, forecastable sales pipeline, ensuring consistent deal flow.
    • Collaborate with internal teams (AM, Ops, Product) to ensure smooth advertiser onboarding and early campaign success.
    • Monitor industry trends, advertiser demand, and competitive landscape in mobile advertising, providing actionable market feedback.
    • Represent the company at industry events, conferences, and client meetings as needed.

    Qualifications

    • Bachelor’s degree or higher, with 2-5 years of quota-carrying experience in digital advertising sales, performance marketing, or ad-tech related roles.
    • Demonstrated hunter mentality, with a track record of sourcing and closing new business.
    • Existing relationships with app advertisers in gaming, social, entertainment, or utility categories are a strong plus.
    • Solid understanding of mobile user acquisition ecosystems, including programmatic buying, DSPs, and performance-based pricing models.
    • Ability to independently manage cold outreach, discovery calls, solution pitching, and contract negotiation.
    • Strong communication, negotiation, and presentation skills.
    • Self-driven, resilient, and comfortable in a fast-paced, quota-driven environment.
    • Fluency in Chinese Mandarin is a plus; experience working with global advertisers is preferred.

    What We Offer

    • Competitive base salary plus performance-based commission
    • Exposure to global app advertisers and international markets
    • High level of ownership and autonomy
    • Career growth opportunities within a fast-growing advertising business

    Estimated Base Salary Range: $97,000–$150,000 USD

    Job details are sourced from the employer's original posting.

    Open job posting
    BA

    About the company

    Baidu USA

    Baidu USA is the US subsidiary of Baidu, a leading Chinese technology company specializing in AI and internet services.

    View all Baidu USA jobs
    Industry
    Software
    Founded
    2000
    Open roles
    25

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