Marketing Intern

The Marketing Intern will support a variety of marketing initiatives, including internal communications, merchandising materials, consumer insights, and cross-functional projects. This role provides exposure to brand marketing, market research, content creation, project management, and retail merchandising while contributing to meaningful business initiatives.

Key Responsibilities

Internal Communications

· Create and publish articles highlighting employee achievements, business updates, and company initiatives on Bonnie's internal communications platform, The Vine.

· Assist with enhancing employee engagement through new communication features and content.

Merchandising & Point-of-Purchase Support

· Support the creation, coordination, and distribution of in-store signage and merchandising materials.

· Assist with the implementation and management of the Point-of-Purchase (POP) ordering platform.

· Coordinate signage requests and help maintain merchandising standard operating procedures (SOPs).

· Support photo shoot planning, organization, and project coordination.

Consumer Insights & Market Research

· Gather and analyze consumer feedback, industry trends, and market data.

· Assist with survey development and administration using consumer research tools.

· Compile findings into recurring consumer insights reports for marketing and business leaders.

· Identify opportunities to improve customer engagement and brand awareness.

Marketing Team Support

· Participate in weekly one-on-one meetings with the Marketing Manager.

· Provide project updates during team meetings and collaborate on key departmental initiatives.

· Assist with vendor and partnership coordination.

· Support execution of current-year marketing programs and planning for future campaigns.

· Perform additional marketing and communications projects as assigned.

· Support with event planning, coordination, and including ordering supplies.

Qualifications

· Currently pursuing a Bachelor's degree in Marketing, Communications, Public Relations, Business, Agriculture, or a related field.

· Strong written and verbal communication skills.

· Strong organizational and project management abilities.

· Ability to analyze information and identify key insights.

· Proficiency in Microsoft Office, particularly Excel and PowerPoint.

· Experience with graphic design, social media, survey tools, or content management platforms is a plus.

· Self-motivated with the ability to manage multiple projects and deadlines.

What You'll Gain

· Hands-on experience with a nationally recognized consumer brand.

· Exposure to marketing strategy, consumer research, retail merchandising, and corporate communications.

· Opportunities to collaborate with leaders across multiple business functions.

· Professional development through project ownership, mentorship, and presentation experience.

· A deeper understanding of how marketing supports a large-scale consumer products business.