About the Role
The Regional Sales Director is responsible for leading the business across the ASEAN region and delivering sustainable revenue growth, market expansion and strategic customer impact. This executive leadership role requires a commercially astute, hands-on sales leader with a proven track record of scaling regional businesses and building high-performing, diverse teams in a complex and competitive market.
The successful candidate will shape and execute the ASEAN go-to-market strategy, accelerate new customer acquisition, deepen customer and partner relationships, and deliver predictable business performance. As a member of the Asia Pacific leadership team, the incumbent will also contribute to broader regional strategy, growth and organizational effectiveness
Major Responsibilities
- Own the ASEAN business strategy and operating plan, translating regional priorities into clear market, customer, partner and talent actions
- Focusing on new customer acquisition, development of enterprise and sales channels, enhancing the performance of the current distributors/VARs and extending the market coverage through additional partners
- Set and execute customer acquisition strategy across Direct inbound and through Partner ecosystem
- Strengthen Check Point market presence and brand visibility by building senior-level customer relationships and enhancing engagement with key industry stakeholders, including large accounts, technology consultants, specialized media and industry forums
- Lead complex and strategic sales pursuits, ensuring effective deal qualification, customer engagement, commercial positioning, and closure discipline
- Lead overall sales process, including pipeline management, forecasting, business reviews, territory planning, and performance tracking to ensure consistent overachievement against quota
- Partner closely with cross-functional teams including pre-sales, marketing, customer success, and other relevant stakeholders to ensure aligned execution and strong customer outcomes
- Provide strong leadership, vision and direction to the sales team in reaching sales quota, developing new business and maintaining customer satisfaction
- Build and lead a high-performing sales team, fostering a culture of accountability, execution excellence, collaboration, and customer centricity
- Recruit, develop, and retain top sales talent in the region, ensuring strong bench strength, succession readiness, and ongoing capability building
- Ensure high standards of integrity, compliance, and professionalism in all business dealings and customer engagements
Desired Skills and Experience
- Minimum 20 years of progressive sales and leadership experience within the IT industry, preferably within a high growth entrepreneurial environment
- In-depth knowledge and understanding of the IT security market landscape
- Demonstrated success leading a substantial regional business, with strong experience managing large revenue targets, complex sales cycles and multi-channel go-to-market models
- Strong commercial acumen with disciplined approach to pipeline management, forecasting, and sales execution
- Demonstrated ability to influence and engage senior internal and external stakeholders, including C-level customer executives and regional leadership teams
- Results-oriented, action-driven and highly resilient, with the ability to navigate ambiguity and lead effectively in dynamic and virtual organisation
- Proven track record in building and leading a diverse high-performance sales team in a fast-paced and growth-oriented environment
- Strategic, hands-on and capable of operating effectively at both leadership and execution levels
- A growth mindset with the ability to think beyond immediate opportunities and build long-term regional value
