We are looking for an experienced Sales Development Representative (SDR) with 5+ years of proven expertise in prospecting, lead qualification, and pipeline development. The Senior SDR will play a pivotal role in identifying target accounts, engaging with decision-makers, and booking qualified meetings for the sales team. This position demands a strong mix of strategic outbound execution, process ownership, and team mentorship. Key Responsibilities
- Outbound Prospecting: Execute multi-channel outreach (email, LinkedIn, phone, bidding platforms) to engage decision-makers.
- Lead Qualification: Assess inbound and outbound leads to ensure alignment with Ideal Client Profiles (ICP).
- Meeting Generation: Consistently schedule qualified discovery calls and demos for the sales team.
- Proposal & Messaging: Tailor outreach campaigns, write compelling proposals, and adjust messaging based on market feedback.
- Pipeline Management: Maintain accurate and up-to-date lead data and activities in CRM (HubSpot, Salesforce, or equivalent).
- Process Optimization: Drive improvements in cadence design, outreach personalization, and performance tracking.
- Mentorship: Coach and support junior SDRs to improve productivity, messaging quality, and qualification skills.
- Collaboration: Work closely with Account Executives and Marketing teams to align campaigns with market positioning. Requirements •
Experience:
5+ years in SDR/BDR roles, preferably within IT services, SaaS, or technology consulting. • Track Record: Consistent success in lead generation and meeting quota targets. •
Skills:
o Expert in outbound sales tactics and cold outreach o Strong proposal writing and business communication o Familiarity with CRM and automation tools (HubSpot, Salesforce, Apollo, Lemlist, LinkedIn Sales Navigator) o Ability to analyze performance metrics and optimize campaigns
- Mindset: Self-starter, target-driven, and comfortable in a fast-paced, high-growth environment. KPIs & Targets
- Qualified Leads Generated: Minimum 40–50 qualified leads per month.
- Conversion Ratio: At least 20–25% of leads progressing to proposal/demo stage.
- Revenue Contribution: Expected to contribute $250K+ annual pipeline opportunities.
- Response SLA: All inbound and warm leads responded to within 24 hours.
- CRM Hygiene: 100% accuracy in updating lead status, notes, and follow-ups.
- Outreach Activity: Minimum 120 – 150 targeted outreach attempts per week (emails, LinkedIn connects, calls). Benefits Health insurance. Hybrid working mode. Provident Fund. Parental leave. Yearly Bonus. Gratuity.
Location:
Delhi Full time
