As a Senior Brand Designer, Special Projects, you will work on the most important projects across the company — from new brand identities to fl agship campaigns and confi dential work.
Reporting directly to the SVP, Executive Creative Director, you will operate in close partnership on these high-priority creative initiatives.
You will be trusted to operate independently, originate ideas, and deliver work with a level of craft and conviction that reduces the need for senior intervention. The expectation is not just execution but also it is judgment, taste, and originality.
For the right candidates, this is an opportunity to defi ne and deliver some of the most visible and ambitious design work in the category while doing the best work of your career.
Responsibilities:
- Lead design on high-impact, high-visibility brand projects
- Originate and evolve visual identities across products, partnerships, and platforms
- Deliver work across identity, editorial, print, packaging, presentation, and spatial design
- Contribute to flagship and confidential initiatives with Crypto.com, ai.com, og.com, and global partnerships (e.g. F1, UFC, UEFA, Crypto.com Arena)
- Present and defend design decisions with clarity and confidence
- Set a higher bar for craft, consistency, and visual quality across the team
- Maintain and evolve brand systems to ensure consistency, relevance, and quality
- Develop product GTM campaigns, turning launches into distinctive brand experiences
Requirements:
- 6+ years in graphic / brand design
- Portfolio demonstrating high-quality, original work
- Strong interest in crypto, finance, technology, and culture-driven brands
- Mastery of typography, layout, and composition
- Strong experience in identity design (logos, systems, brand architecture)
- Deep understanding of graphic design fundamentals (grids, editorial thinking, print)
Exceptional taste and visual judgment - A portfolio of original, high-quality work that stands apart from industry norms
- Ability to articulate and defend design thinking
- Comfortable working independently with minimal oversight
- AI-enabled, not AI-dependent
Nice to have:
- Motion or digital design sensibility
- Experience applying design across campaigns, social, and spatial environments
- Image-making capabilities (photography, AI, or art direction)
- Strong awareness of contemporary visual culture
Tools:
- Expert in Adobe Creative Suite, Figma
- Familiar with AI tools (e.g., ChatGPT, Claude, Higgsfi eld, etc )
