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    DBS Bank (Taiwan) Ltd

    Banking

    AVP, Brand & Business Marketing Communication, Consumer Banking, Group Marketing & Communications

    Honhui A-12F, TaiwanFull-timePosted 3mo ago
    All DBS Bank (Taiwan) Ltd jobs

    Job description

    Business Function

    At Group Marketing & Communications (GM&C), our mission is to deliver meaningful customer experiences throughsophisticated marketing solutions. We power our strategies withArtificial Intelligence(AI) and deep data analytics to ensure every interaction—whether a digital ad or an exclusive client event—is relevant, personal, and impactful.

    As an ideal candidate, you will play a dual role in shaping our brand presence. You will leaddigital media optimizationto drive business outcomes and curatebespoke eventsfor our high-net-worth clients and internal stakeholders as well, building the trust and long-term relationships. We are seeking a motivated, independent, creative thinker who can navigate a multinational landscape to deliver flawless execution from concept to completion.

    Responsibilities

    - Develop and execute strategic marketing plans to drive brand awareness and business growth for Wealth Management in the consumer banking division

    - Collaborate with cross-functional teams to create impactful marketing campaigns and content that resonate with the target audience

    - Analyze market trends, customer insights, and competitor activities to identify opportunities and optimize marketing strategies

    - Expert in all aspects of event, meeting, and conference planning, including timelines, budgets, vendor management, etc. to ensure a seamless experience for guests.

    - Continuously monitor and report on the effectiveness of marketing initiatives, and make data-driven recommendations for improvement

    - Ensure brand consistency and adherence to guidelines across all consumer banking touchpoints

    Requirements

    - Experience in brand management, business marketing, digital marketing, or a related field

    - Expertise in developing and executing successful marketing campaigns across various digital and offline channels

    - Strong analytical and problem-solving skills, with the ability to interpret data and derive actionable insights

    - Excellent communication and presentation skills, with the ability to effectively collaborate with cross-functional teams

    - Proficient in the use of marketing tools and technologies, analytics platforms, and content management systems

    - Adaptable and able to thrive in a fast-paced, dynamic environment

    Apply Now

    We offer a competitive salary and benefits package and the professional advantages of a dynamic environment that supports your development and recognises your achievements.

    -en

    Location:

    Honhui A-12F

    Job:

    Marketing and Communications

    Schedule:

    Regular

    Employee Status:

    Full time

    Job details are sourced from the employer's original posting.

    Open job posting
    DB

    About the company

    DBS Bank (Taiwan) Ltd

    DBS Bank (Taiwan) Ltd is a financial institution offering a range of banking and financial services.

    View all DBS Bank (Taiwan) Ltd jobs
    Industry
    Banking
    Open roles
    70

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