We are looking for a creative, self-starter to join our marketing team to help us create compelling content and manage our social campaigns.
What You'll Do
Social media content calendar management
- Plan and manage our monthly social media content calendar, with support and input from the Head of Marketing and local office(s)
- Develop and execute social media content across our social media platforms (e.g. Facebook, Instagram/Instagram Stories, TikTok, Twitter, Blog)
- May be asked to assist with the management of paid social media
Content creation
- Maintain visual and conceptual brand consistency across all media platforms (digital, print and out-of-home)
- Bring innovative ideas from conceptualization to execution, working cross-functionally with Diana Health teammates as needed to create compelling content
- Manage the production process for social media creative assets, including requesting assets, crafting creative briefs and video scripts, and collaborating with the Head of Marketing on larger-scale video and image shoots
- Create additional social photos & video using smartphone and in-app (e.g. Instagram, TikTok) camera and editing tools
Analytics & reporting
- Track and report on relevant KPIs, bringing learnings back to the wider marketing team and implementing them to optimize social/digital content
- Monitor competitor and industry updates within the social landscape
Community management
- Monitor and respond to follower and customer comments and DMs in close partnership with the Head of Marketing and Community Outreach Managers
- Foster a supportive, engaged brand community through comments and DMs
Must have:
- A passion for entrepreneurship, health & wellness, building communities & relationships
- Solid design skills for editing photos, videos and producing content in line with brand guidelines
- Strong visual eye for curating social feeds with beautiful, relevant content
- Outstanding written and spoken English
- Experience owning and executing a compelling content calendar
- Experience creating meaningful online community engagement, conducting thoughtful outreach and generating + executing branded partnerships
Nice to have:
- Passionate about women’s health
- Email design and campaign management
- Facebook Ads buying experience
- Google Search / SEO experience
- Remote work + some days in office
- Entry/Mid-level experience
- Full-time position
- Available some nights and weekends for community events
