SC - Strategic Buyer (6+ years in procurement, with 3+ years in marketing/agency category)

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Role Definition:

The Strategic Buyer for Corporate Services - Marketing Communications owns the sourcing strategy and supplier ecosystem for all marketing, advertising, media, creative, and brand-related spend. The role partners closely with Marketing, Brand, Digital, and Communications teams to deliver value, protect brand quality, and drive commercial rigor in a traditionally relationship-heavy, fast-moving category. The incumbent balances cost efficiency with creative and brand impact, acting as the commercial bridge between marketing stakeholders and the supplier base.

Role Deliverables

1. Category Strategy & Marketing Partnership

• Support and execute category strategies for marketing communications aligned to brand and business objectives.
• Build strong relationships with business to embed procurement early in the planning cycle.
• Balance brand quality, speed-to-market, and cost efficiency — recognizing marketing's value-driven (not just cost-driven) priorities.

2. Agency & Media Sourcing

• Lead agency selection and reviews (creative, media, digital, PR) via structured RFPs and pitch processes.
• Benchmark and negotiate agency fees, retainers, FTE rate cards, scope of work (SOW), and commission structures.
• Ability to execute the end-to-end Strategic sourcing activities in selecting the fit for purpose vendor

3. Commercial Negotiation & Value Delivery

• Negotiate rate cards, production costs, licensing/usage rights, and performance-based models.
• Deliver cost savings and cost avoidance while safeguarding creative output and brand integrity.
• Implement decoupling, in-housing, and production optimization strategies where value-accretive

4. Supplier & Agency Relationship Management

• Manage agency/supplier performance through scorecards, QBRs, and SLAs tied to marketing KPIs.
• Foster innovation partnerships with key agencies and Service providers.
• Resolve scope creep, over-servicing, and delivery escalations assertively.

5. Contract, Compliance & Risk Management

• Draft and manage MSAs, SOWs, retainers, and IP/usage-rights clauses.
• Ensure compliance with data privacy, advertising standards, and brand/legal requirements.
• Manage risks around intellectual property, media fraud, and agency concentration.

6. Analytics, Reporting & Governance

• Track marketing spend, savings, and agency performance via dashboards (Power BI/Excel).
• Provide executive-ready summaries on category performance, savings pipeline, and market trends.
• Drive spend visibility and governance across a highly fragmented supplier base.

Required Qualifications:

- Education: Bachelor's Degree in related field / (MBA preferred)

- Experience: 6 – 8 years in procurement, with 3+ years in marketing/agency category

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