IXL Learning, developer of personalised learning products used by millions of people globally, is seeking a Marketing Lead to lead our marketing efforts in the UK and support the growth of two established and well-regarded brands: MyTutor and IXL.
You will help shape the evolution of these brands at an important stage of growth, developing and executing integrated marketing strategies that expand their reach, engagement and impact in the UK. This is a broad, highly collaborative role that spans both B2C and B2B marketing. You will need to be equally comfortable thinking about how to reach and engage individual learners and families as well as marketing to schools and trusts. In collaboration with our US-based marketing teams, you will create compelling brand and product messaging, support our UK-based sales team with field marketing campaigns, develop communications to support and engage with customers, and more.
Our ideal candidate thrives both independently and as a collaborative cross-functional partner, and brings strong organisational skills, hands-on resourcefulness, and strategic thinking—and is passionate about IXL’s mission to improve learning experiences for everyone.
This position requires you to be in our London office on Old Street. #LI-CC1
In this role, you will play a key role in expanding MyTutor’s B2C marketing programme.
You’ll also support B2B marketing efforts for both MyTutor and IXL in the UK:
Safeguarding is everyone’s business at MyTutor – we are committed to safeguarding the welfare of children, young people and adults, and we expect all team members to share this commitment. This position is subject to an Enhanced DBS Disclosure check with children's barred list check.
IXL Learning is the country's largest EdTech company. We reach millions of learners through our diverse range of products. For example:
Our mission is to create innovative products that will make a real, positive difference for learners and educators and we're looking for passionate, mission-minded people to join us in achieving this goal. We have a unique culture at IXL that fosters collaboration and the open exchange of ideas. We value our team and treat one another with kindness and respect. We approach our work with passion, tenacity, and authenticity. We find it immensely satisfying to develop products that impact the lives of millions and we are eager to have you join our team.
At IXL, we value diversity in age, race, ethnicity, gender, sexual orientation, physical and mental ability, political and religious beliefs, and life experience, and we are proud to promote a work environment where everyone, from any background, can do their best work. IXL Learning is an equal opportunity employer and does not discriminate against applicants and employees based on any legally protected category.
Job details are sourced from the employer's original posting.
Open job postingAbout the company
A leading online education platform providing learning resources, worksheets, games, and lesson plans for parents and teachers of children in preschool through 5th grade. The company was acquired by IXL Learning in 2019.