HireFT
Browse JobsHow it worksPricingAboutSuccess Stories
    Back to jobs
    ID

    Idea Peddler

    Marketing and Advertising

    Freelance Campaign Copywriter

    Austin, United StatesOn-SiteContract4–7 yrs experiencePosted 1mo ago
    All Idea Peddler jobs

    Job description

    Idea Peddler is seeking a freelance Campaign Copywriter with agency experience to support destination, tourism, hospitality, and place-based marketing initiatives.

    We are looking for a builder.

    Someone who understands agency life, can work quickly, and knows how to take a partially developed concept and expand it into a campaign.

    This role is less about creating the original strategy and more about helping bring strategic and creative ideas to life through language.

    Additional consideration will be given to candidates with destination, tourism, hospitality, hotel, resort, or travel industry experience.

    Experience

    • 4–7 years of advertising agency experience
    • Portfolio demonstrating campaign development and advertising work
    • Experience developing headlines, campaign extensions, and messaging systems
    • Hospitality, destination, travel, tourism, lifestyle, or experience-based brands preferred

    What You'll Do

    • Develop campaign headlines and advertising copy
    • Create hooks, messaging territories, and campaign extensions
    • Build tone-of-voice systems and messaging frameworks
    • Expand strategic and creative concepts into executable campaigns
    • Develop multiple routes, options, and variations
    • Write across digital, print, social, video, outdoor, experiential, and presentation formats
    • Support Creative Directors and Strategists throughout concept development

    The Right Candidate

    You are comfortable receiving:

    • A strategic insight
    • A campaign territory
    • A positioning statement
    • A creative concept
    • A rough idea on a whiteboard

    And turning it into:

    • Headlines
    • Hooks
    • Messaging frameworks
    • Campaign extensions
    • Tone systems
    • Advertising executions
    • Long-term campaign language

    You are not expected to lead the strategy.

    You are expected to help build the work.

    You know how to generate options, explore possibilities, and help ideas become campaigns.

    Portfolio Requirements

    Please submit:

    • Portfolio website or PDF
    • 3–5 examples of advertising campaign work
    • Examples demonstrating headline development and campaign expansion
    • Brief description of your role on each project

    Job details are sourced from the employer's original posting.

    Open job posting
    ID

    About the company

    Idea Peddler

    Idea Peddler is a creative agency that helps businesses develop and execute innovative ideas.

    View all Idea Peddler jobs
    Industry
    Marketing and Advertising
    Open roles
    18

    Interested in this role?

    Apply with HireFT

    Free to start — no card required.

    Your fit

    How well do you match?

    Sign in to see how your résumé lines up with this role.