Marketing Specialist - Paid Social and Search (Remote)

<p>Are you into the fashion, data-oriented and full of creative ideas? We are looking for an e-commerce Paid Marketing Specialist to spearhead our paid marketing efforts and grow our brand in the fashion industry.</p><p><br></p><p><br></p><p><strong><u>Company</u></strong> </p><p><br></p><p>Jebwa is a fast-growing e-commerce startup based in Bellevue, WA.

We are a in mission to be the most trusted destination for the best pre-owned fashion deals. </p><p><br></p><p><strong><u>Role</u></strong></p><p><br></p><p>Jebwa is hiring a marketing associate with a successful track record of managing paid digital marketing campaigns to deliver outstanding revenue growth.

The role

will report to the Head of Marketing:</p><p><br></p><ul><li>Work with key social media platforms primarily Facebook, Instagram, and TikTok, as well as seek out and develop new and emerging platforms that can help grow our customer base</li><li>Creating, implementing, launching, testing and optimizing paid social campaigns and strategies on a daily basis</li><li>Working closely and collaboratively with internal creative, brand and technology teams to develop and execute integrated creative ideas, plans and strategies, as well as partner with external media agencies</li><li>Developing and owning goals and performance metrics for your campaigns; monitoring regularly to understand effectiveness of strategies and identify opportunities for improvement</li><li>Presenting to senior leadership regularly on key business metrics, and progress to goals</li><li>Partner with Product and Technology teams to develop deep analytics and tracking capabilities to read performance, optimize and achieve pre-determined targets in CPA and ROI</li></ul><p><br></p><p><u><strong>Required Skills</strong></u></p><p><br></p><ul><li>2+ years of in-house marketing experience and/or digital agency in paid social media marketing</li><li>Rigorously analytical and data-driven, advanced quantitative skills; obsessed over the impact of your campaigns</li><li>Must have deep experience in paid ads for Facebook, Instagram and preferably TikTok</li><li>Expert knowledge of Facebook ads tools including Lookalike audiences, Dynamic Ads, Retargeting, etc.</li><li>Strong knowledge in analytics and attribution tools including Google Analytics or equivalents. </li><li>Able to design and understand comprehensive tracking system including cross-device attribution</li><li>Strong experience executing online performance-based media objectives</li><li>Startup minded, positive, hands-on attitude and nimble</li><li>Ability to multi-task in a fast-paced entrepreneurial</li></ul><p><br></p><p><strong><u>Nice-to-have's</u></strong></p><p><br></p><ul><li>Previous experience in fashion or luxury industry</li></ul><p><br></p><p><br></p><p><br></p>