Manage the hotel’s website and position it as the priority channel of electronic distribution, manage the hotel’s online platforms and digital media campaigns and optimise the hotel’s overall digital presence.
- Ensure the accuracy of property content and presentation on all digital platforms, aswell as third-party portals and websites where the hotel is listed and distributes inventory
- Report, analyse and act upon brand.com statistics and constantly come up with strategies to enhance performance and Key Performance Indicators (KPIs)
- Responsible for reaching the targeted website sales and revenue share
- Optimise the traffic acquisition strategy and conversion rate
- Ensure consistent brand delivery through social and digital channels in line with corporate guidelines
- Support the implementation of the strategies and projects of the brand and its regional and corporate offices
- Take ownership of the hotel’s presence online and its representation across all digital platforms
