VP, Media Strategy and Planning

What You'll Do

• Lead Klick's media strategy and planning capabilities, defining the investment philosophy, channel frameworks, and audience architecture that drive client business outcomes
• Build and develop a high-performing media strategy team, cultivating analytical depth, strategic thinking, and cross-channel expertise at senior levels
• Own C-suite client relationships for media strategy, serving as a trusted advisor on investment strategy, audience planning, and omni-channel integration
• Drive media measurement and planning innovation by championing advanced analytics, data partnerships, and attribution approaches that demonstrate media ROI
• Transform Klick's media planning discipline by defining future-state capabilities, technology investments, and operational models that scale planning quality across the portfolio

Required:

• 14–18 years of media strategy and planning experience in healthcare, pharmaceutical, or life sciences advertising, with a track record of building and leading high-performance media teams
• Demonstrated expertise in integrated media strategy across paid, owned, and earned channels, including digital, broadcast, print, and emerging media, with deep knowledge of pharma audience targeting and compliance requirements
• Proven track record of managing senior client relationships, presenting media strategy and performance recommendations at the C-suite level, and growing media accounts through strategic counsel
• Strong client relationship skills across a broad portfolio, with the ability to read the room and adapt your approach to the account
• Experience building media capabilities, establishing planning methodologies, and developing team talent to create a differentiated media practice within an agency context
• Strong analytical acumen with expertise in media measurement, attribution modeling, and marketing mix optimization, with the ability to translate data into strategic business insight

Desired:

• Demonstrated thought leadership through speaking engagements, publications, or industry recognition
• Experience leading through organizational transformation and change management
• MBA or advanced degree in a related field
• Experience with emerging technologies and their application to marketing and communications
• Comfort and enthusiasm for using AI as a regular part of how work gets done

This posting is for a newly created role at Klick.

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Our Commitment to Inclusion
Klick is consciously creating a culture where everyone can thrive and grow in their careers. We believe that our best work comes from our diverse backgrounds, perspectives, and skills. We strongly encourage members of historically underrepresented communities to apply, including Black people, Indigenous peoples, and other people of color, people with disabilities, people from gender and sexually diverse communities and people with intersectional identities. We're also committed to developing an inclusive, barrier-free recruitment process and work environment. Should you require any accommodation, please contact us at [email protected] and we will work with you to meet your accessibility needs and ensure you have a positive experience.