- As a member of the Connectivity team, you will be building a global API marketing strategy, and creating robust marketing content for our API Connectivity partners to distribute to their clients in 2021.
- You will be responsible for building out strategies across global API host segments to drive supply growth, and to help us drive forward our company vision and sales. You will be reporting to the Director, Global Connectivity Partners.
Responsibilities
- Manage the marketing strategy for our API partner and API host segment
- Audit and update API marketing material to ensure accuracy; help manage localization for the global Connectivity team
- Build out scalable content that can be translated into multiple languages and replicated for future campaigns
- Work cross functionally with Legal, Marketing, Comms, Hosting Community, API leadership, and the Connectivity team to effectively communicate commercial campaigns
- Work closely with Pro Host product and engineering to help us identify marketing content for emails, blog posts and webinars
- Measure, track and analyze data and utilize data-driven recommendations to identify opportunities to drive growth and increase in sales
- Become the go-to source for all information relating to API marketing materials
- Regularly update team and stakeholders on strategy and timelines
- Drive recommendations to provide marketing content to API partners in a scalable and efficient process moving forward.
All your information will be kept confidential according to EEO guidelines.
