Why LINE MAN Wongnai
LINE MAN Wongnai is one of Thailand's fastest-growing technology companies, operating three core business groups: On-demand Services under the LINE MAN brand, the leader in food delivery, mart delivery, messenger, transportation, and telepharmacy; Merchant Digital Solutions under the Wongnai brand, the leading provider of POS and digital solutions for merchant management, beauty, and wellness clinics; and Pay & Financial Services under the LINE Pay brand, an integrated online and offline payment platform.
As a data and AI-driven company, our mission is to Digitalize Everyday Life Services, guided by our core values: Innovate Faster, Go Deeper, and Respect Everyone. Together, we power a digital ecosystem that serves 10 million users, 520,000 active online and offline merchants, and over 290,000 active riders and drivers nationwide.
Join us, and you'll work alongside talented, driven people who take real ownership from day one. Here, your work won't just move a project forward, it'll shape how millions of people live every day.
What you’ll do:
- Develop a strategic plan & execution for an Influencer marketing campaign, support the various needs of the Influencer Marketing and Social Media team.
- Monitor overall company and competitors' social share of voices, develop a marketing strategy to maintain positive sentiment, and develop a KOL project to increase SOV, along with driving traffic.
- Reaching and recruiting KOLs to support the Influencers campaign.
- Keep up to date to develop innovative, creative, and unique approaches to influencer marketing campaigns.
- Monitor Influencer performance and work closely to optimize KPIs.
- Track payments and manage all documentation of Influencers.
- Evaluate the report on the performance of Influencer marketing campaigns.
- Ensuring the campaign is fully operational & processes are running smoothly, including planning, executing, maintaining good relationships with KOL, and reporting.
- Working closely with diverse teams (e.g., Social media team, marketers, designers, production, and business development etc.) in a fast-paced environment to execute relevant tasks.
What you’ll need:
- Bachelor's Degree in Business/Marketing.
- At least 2-3 years of experience in working in Influencer Marketing or the social media field.
- Understand social media performance metrics and be detail-oriented.
- Good at communications & interpersonal skills, open-minded, willing to learn, proactive, diligent, responsible, hard-working.
- Having a good network with Influencers / KOLs / Groups / Talents / Clubs is a plus.
- Be familiar with using Microsoft Office (Word, Excel, PowerPoint), Email, Google Drives.
- Data-driven, Able to work in a fast-paced working environment under tight deadlines.
