Drive end-to-end digital marketing strategy and execution to support acquisition for Mashreq NEO in the UAE.
Lead NTB (New-to-Bank) campaigns, ensuring strong customer adoption and engagement.
Oversee in-house digital marketing team performance (India-based), ensuring strong strategic direction, execution excellence, and measurable outcomes across campaigns.
Ensure all communications meet regulatory, brand, and product alignment requirements across channels.
Job details are sourced from the employer's original posting.
Open job postingAbout the company
Mashreq Bank is a leading financial institution in the UAE, offering a wide range of banking and financial services.