Generalist Marketer

# **Why Mintlify?** We're on a mission to empower builders. - **Massive reach:** Our docs platform serves 100 million+ developers every year and powers documentation for 20,000+ companies, including Anthropic, Microsoft, PayPal, Spotify, Coinbase, X, and over 20% of the last YC batch. - **Small team, huge impact:** We recently passed 65 employees and raised a $45 million Series B led by A16Z and Salesforce Ventures. Each new hire has a huge impact on shaping the company's trajectory. - **Culture of** [**slope over y-intercept**](https://mattrickard.com/hire-slope-not-intercept) **:** We value learning velocity, grit, and unapologetically unique personalities.

We grew in value faster than headcount and we’re looking to align the two quickly. We are looking to hire a generalist who is creative, curious, and content-driven and also wants to soak up all things marketing. # What you'll work on here - Building repeatable systems (monthly spotlight series, pre/post-event playbooks) rather than one-off content - Creating content for all Mintlify social media platforms (X, LinkedIn, others) - Assisting with field marketing and product marketing initiatives as necessary - Writing for developers - with a strong understanding of how developers discover and evaluate tools - Coming up with creative ways to reach and market to our customers - Tracking metrics (pipeline influenced, meetings booked, signups sourced, cost per meeting) and figuring out how to optimize for them # What you bring to the table - 2-5 years of experience at an early-stage startup, ideally within the marketing department - Strong executional + strategic skills, capable of owning programs end-to-end on a small team with minimal direction - Hybrid GTM

experience:

comfortable spanning PLG (startup/self-serve) and sales-assisted (mid-market/enterprise) - Experience working in the dev tools or technical B2B audience space -

Bonus Points:

• Experience posting on at least one social media platform in a public capacity - ideally with clear milestones achieved.
• Familiarity with devtools.
• Background in community marketing # **Why you should join our marketing team** If you’re data-driven and care deeply about building a strong brand, then you have a chance to make an impact here.
• You will have true ownership over your ideas that translate into events, launches and campaigns you run.
• We believe great marketing comes from great teams.
• The best ideas win here, and we're quick to iterate when something isn't landing.
• You'll find the sweet spot between the projects that energize you and the goals that move the business forward.
• You'll test new channels, explore new ideas, and own the results.
• You'll ship work that people actually see. # **Company

Benefits:

** - Competitive compensation and equity - 20 days paid time off every year - 401k - $420/month wellness stipend - 100% coverage for Health, dental, vision - Free Ubers to and from work - Free lunch and dinners - Annual team offsite (previously went to Alaska, Hawaii)