CRM Specialist

We are Nacar.
A solution-first creative partner helping ambitious organizations shape and deliver the right products, services and experiences — with clarity, rigor and creative excellence.

Rooted in Palo Alto, Barcelona, and with studios in Bilbao, Guadalajara, Porto Alegre and China, we're a global team of 130+ Nacarians from more than 23 nationalities. This role will be based in Barcelona.

Twenty years, 70 design awards and 10+ client ecosystems later, we've learned that creativity is only worth something when it turns into real solutions. That's why we work in a way that connects craft with systems — building things that don't just look right, but perform, scale and generate measurable value for our clients.

A Nacarian is a creative orchestrator, shaped by Criteria, Adaptability and Ownership. Someone who reads complexity, anticipates what matters, and moves fast with intent. We come from different disciplines — strategy, research, industrial and digital design, brand, service, engineering — but we share the belief that great ideas only matter when they become real.

Nacar is entering a new chapter. We're strengthening our capabilities, growing into new markets, and building the organization that will shape what's next. With a hybrid work model and flexible hours, we're powered by a culture of communication, collaboration and ownership — with the ambition of becoming the trusted creative decision partner for the leaders redefining the future of their industries.

If you're excited by building — not just joining — this is a great moment to be here.

Is this something you feel identified with?

We’re currently looking for an CRM Specialist to join on of our international e-commerce clients based in Sant Cugat del Vallès. You will play a key role in delivering the day-to-day email and call center campaigns with a customer-first approach.

If you are looking for an international challenge, in an Innovation Hub that is impacting customers worldwide, this exciting opportunity is for you!--

-What will your day to day be like?-

You will:

• Create end-to-end Email and Contact Centre Campaign Briefs and execute themn across several markets in Europe (Belgium, UK and the Netherlands).

• Participate in weekly campaign reporting

• Assist the CRM Lead in the development of Quarterly and Annual Strategy Planning

• Work alongside the Design Team to source images and ensure the creative follows industry best practice and fits the requirements of the brief

• Develop a robust Test & Learn strategy to gain vital customer insight that enables the channel to continually develop and evolve.

• Liaise with Store Team to ensure all campaigns fit the Store’s Commercial Objectives

• Compill content for Ad-hoc communications

• Identify and implement new innovations for the channel

-What are we looking for?-

• Minimum 2 years of CRM or Email Marketing experience

• Knowledge of direct/data driven marketing theory and practice with demonstrable experience of testing, segmentation and targeting; campaign management and campaign analysis.

• Understanding of CRM KPIs, data, databases and GDPR.

• An analytical mind and comfortable analysing and interrogating data with the ability to derive insight and action for future activity.

• Knowledge of Google Analytics to derive insight on the success of campaigns.

• Highly organised and agile with the ability to juggle multiple priorities at once.

• Excellent stakeholder management and communication skills.

• Strong English written and verbal communication skills (additional languages a benefit, but not necessary).

• Experience writing campaign briefs and working directly with agencies to fulfil the end-to-end delivery of CRM campaigns.

• Experience working with project management tools such as JIRA and campaign management tools such as Salesforce Marketing Cloud.

-Why should you join?-

This is a great opportunity for

We also offer:

🔖Permanent contract.

💰Competitive salary

🏡Hybrid working model - you can either work from home or enjoy our beautiful studio (with free coffee and a great garden!).

🌈Join a dynamic +15 nationalities community and enjoy our team-building activities.

📚Keep challenging yourself with our Nacar Academy training program, aligned with the creation of personalized career paths.

✨26 paid vacation days.

💯Monthly allowance for internet costs and a budget for working-from-home materials.

🍎Health Insurance.

🚀Flexible working hours.

🆓Free tickets for the Palo Alto Market 😃