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    Nationale-Nederlanden Poland

    Financial Services

    Digital Marketing & Acquisition Manager

    Warszawa, PolandFull-timePosted 1w ago
    All Nationale-Nederlanden Poland jobs

    Job description

    Your responsibilities will include:

    • Co-creating the marketing strategy and its tactical operationalization to drive sales growth and acquire new customers
    • Managing channels for acquiring high-quality traffic (including SEO and marketing automation)
    • Identifying new growth opportunities in digital marketing
    • Managing the development and use of marketing automation tools (Salesforce ecosystem)
    • Developing marketing automation processes that support lead and customer acquisition and nurturing
    • Leveraging marketing technologies to personalize communication
    • Developing marketing analytics to support business decision-making
    • Monitoring key performance indicators (KPIs) of digital marketing activities
    • Ensuring high-quality marketing data and its effective use
    • Creating and executing SEO and GEO strategies to increase organic traffic and brand visibility (including in AI Search)
    • Collaborating with content marketing, performance marketing, and IT teams
    • Optimizing the website for SEO and continuously monitoring algorithm changes
    • Developing team competencies in modern digital marketing
    • Planning team activities and ensuring high-quality project delivery

    This offer is for you if you:

    • Hold a higher education degree (preferably in marketing)
    • Have at least 5 years of experience in digital marketing and a minimum of 3 years in eCommerce
    • Are proficient in SEO, GEO, marketing automation, and marketing analytics
    • Are familiar with marketing tools (experience with Salesforce is a plus)
    • Can analyze data and translate it into concrete business actions
    • Have experience in project and/or team management
    • Have English language proficiency at a minimum B2 level and advanced proficiency in Polish
    • Work reliably, accurately, and meet deadlines
    • Are a team player and can build a positive collaborative environment
    • Adhere to high work standards and take responsibility for assigned tasks

    You will smile when you see these benefits:

    • We work in a hybrid model, and our office is located in the green Powiśle district
    • We provide health prevention programs and future security- you can benefit from Medicover, Multisport, and insurance
    • Access to a benefits platform where you can choose benefits and discounts best suited to your needs
    • We focus on development- you will have access to training sessions, webinars, and webcasts
    • For new fathers, we offer an additional two weeks of paid paternity leave
    • Discounted prices on Samsung products
    • Are you active and take care of your well-being? Great- you can join a company sports section
    • Prefer commuting by bike? You’re welcome- we offer well-developed cyclist-friendly infrastructure
    • We support continuous development- access to training, webinars, and webcasts

    Job details are sourced from the employer's original posting.

    Open job posting
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    About the company

    Nationale-Nederlanden Poland

    Nationale-Nederlanden Poland is a financial services company operating in Poland, offering insurance and investment products.

    View all Nationale-Nederlanden Poland jobs
    Industry
    Financial Services
    Open roles
    16

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