NewGen US
Director, Commercial - North America
Location: Northeast, with priority on New York, NY or Chicago, IL (remote) - open to other geographies for truly exceptional candidates.
Office Attendance: If NY based, 3 days per week in the NewGen New York office. However, regular travel is expected - anticipate 25–50% for client meetings, conferences and industry events.
Reporting to: CCO, with a dotted line into US Managing Director
About Us
NewGen is a global social creative and creator agency with over 100 people across offices in London, Manchester, Paris and New York. We partner with leading brands to shape culture, tell stories that matter, and drive meaningful impact through social-first creative and creators.
We are not an advertising agency. We live Social, move at the speed of culture, and build strategies designed to perform where people actually spend their time.
The Role
We are looking for a Director, Commercial to be the front line of new business growth for NewGen North America. Your focus is outward: identifying new opportunities, building relationships with prospective clients, and bringing warm, qualified leads into the business for the team to pursue and close. You thrive out in the world — meeting prospects, attending events, and nurturing connections — and you represent the NewGen brand with confidence and authenticity.
This role reports to the CCO and works closely with the North American Managing Director. You will bring hands-on experience generating new business through proactive networking and prospecting within the social, influencer or creator marketing space, a genuine curiosity about brand and marketing challenges, and the credibility to open doors with senior marketing decision-makers across North America.
We are looking for someone who can make an early, tangible impact - this is not a role with a long ramp-up period. We expect a credible plan to generate a qualified pipeline within the first 90 days, drawing on relationships and market credibility you already hold.
Performance will be measured primarily on qualified pipeline generated, conversion of introductions into briefs, and the quality of relationships built across the territory.
What You'll Do
Opportunity Hunting
Relationship Building
Industry Presence
Performance & Reporting
What We're Looking For
Bonus Points For
What We Value at NewGen
Energy - You bring ideas, opinions and momentum
Quality - You care deeply about the work and push it to be better
Collaboration - No egos, just smart people building together
Creativity - You think in ideas, not formats
Partnership - You show up as a true partner to clients and teammates
Compensation
Base salary range: $130,000–$170,000, pending appropriate experience
Commission: A performance-based commission structure tied to qualified pipeline generated and converted — designed to reward fast-moving new business impact and offer meaningful upside beyond base
Benefits
Job details are sourced from the employer's original posting.
Open job postingAbout the company
thenewgen is a company operating within the creator economy, focusing on talent management and influencer marketing. They aim to build strong relationships with talent, brands, and stakeholders to secure impactful brand partnerships.