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    Noise

    Creator Economy

    AD/Director - Product NFA

    Haryana, IndiaOn-SiteFull-timePosted 1mo ago
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    Job description

    <div><strong>About Noise</strong></div><div>Founded in 2014 by Amit Khatri and Gaurav Khatri, Noise began with a mission to democratize connected technology for every Indian.</div><div>Today, Noise is India's #1 smartwatch brand with more than <strong>40 million users</strong>, an expanding ecosystem of smart wearables, and Bose as a strategic investor.</div><div>We're building products that millions rely on every day and we're looking for people who want to define what the next generation of connected consumer technology looks like.</div><div><br></div><div><strong>The mission</strong></div><div>India is the world's most interesting health-tech market right now.</div><div>Your job is to build the app that meets people where they are and nudges them, delightfully, toward where they could be.</div><div>Not a feature list.<br>Not a dashboard.<br>A companion.</div><div>One they come back to tomorrow.<br><br></div><div><strong>The problems worth solving</strong></div><div>This is what makes the role genuinely hard and genuinely interesting.</div><ul style="margin-top:0in;" type="disc"><li>The cold-start problem for health data</li><li>Habit formation in a low-trust environment</li><li>Making health data mean something</li><li>India-specific health context</li><li>Delight as a retention mechanic, not a cosmetic</li></ul><div><strong>What you'll own</strong></div><div>You'll lead product for the entire NoiseFit app not a slice of it.

    That means:<br><br></div><div><strong>Core Experience</strong></div><ul style="margin-top:0in;" type="disc"><li>End-to-end app experience across health, fitness, wellness, engagement and connected-device features.</li><li>Activation and onboarding the first seven days that determine whether a user stays.</li><li>Daily habit loops—the features and nudges that bring someone back every morning.</li><li>Health intelligence layer—turning raw sensor data into insights users can actually act upon.</li><li>AI/ML-driven personalization through contextual coaching, adaptive goals and smarter recommendations.</li></ul><div><strong>Growth & Business</strong></div><ul style="margin-top:0in;" type="disc"><li>Retention architecture including streaks, challenges, community and reward systems.</li><li>Monetization opportunities including subscriptions, premium experiences and ecosystem partnerships.</li><li>Experimentation culture through A/B testing, funnel analysis and rapid iteration.</li><li>Device-to-app experience connecting what happens on the wrist with what happens on the phone.</li><li>Cross-functional leadership across Design, Engineering, Data Science, Marketing and Hardware teams.</li></ul><div><strong>Who we're looking for</strong></div><div>We're looking for someone with <strong>8+ years of consumer product management experience</strong> and a proven record of building and scaling B2C mobile products.</div><div>More importantly, we're looking for someone who:</div><ul style="margin-top:0in;" type="disc"><li>Thinks about user emotion as much as user flow.</li><li>Is deeply comfortable with product analytics using tools like Amplitude, Mixpanel, Firebase or similar.</li><li>Ships fast, experiments constantly and makes decisions backed by data.</li><li>Has exceptional product taste and strong design instincts.</li><li>Can move seamlessly between product vision and execution.</li><li>Is genuinely curious about Indian consumers and how they build long-term habits.</li><li>Wants to solve difficult consumer problems at massive scale.</li></ul><div><strong>Why this role, why now</strong></div><ul><li><strong>The scale is immediate : </strong>Your first feature reaches tens of millions of users.

    There is no "build the audience first" phase.</li><li><strong>The category is still being written:</strong> Health-tech in India is still in its early innings. You'll help define what the category becomes.</li><li><strong>Hardware meets software:</strong> With Bose as a strategic investor and a world-class hardware team, you'll build products at the intersection of wearables, AI, health intelligence and consumer technology.</li><li><strong>Real ownership:</strong> You'll define strategy, execute it and see the impact quickly.

    High trust. High accountability. Fast decisions.</li><li><strong>A team that ships:</strong> Noise has grown from a startup into India's leading wearable brand by moving quickly and staying obsessed with product quality.</li></ul><div><br></div>

    Job details are sourced from the employer's original posting.

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    About the company

    Noise

    Noise is a company that provides a platform for creators to monetize their content and build communities.

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