<p dir="ltr" style="line-height:1.2;margin-top:0pt;margin-bottom:8pt;"><span style="font-size:11pt;font-family:Calibri,sans-serif;color:#1a1a1a;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">Noise is looking for a sharp, analytical, and highly ownership-driven Performance &amp; Growth Marketing leader to own and scale the growth engine of our D2C business (gonoise.com).
This is a step up from pure campaign execution — you will set the strategy, own the P&amp;L levers of paid media, build the growth roadmap across the funnel, and lead a small team to hit aggressive acquisition and revenue targets. We follow a performance-driven culture full of freedom and fun, and we want someone who lives and breathes numbers while shaping how a leading consumer brand grows online.</span></p><p dir="ltr" style="line-height:1.2;border-bottom:solid #c8102e 1.5pt;margin-top:15pt;margin-bottom:7pt;padding:0pt 0pt 4pt 0pt;"><span style="font-size:13pt;font-family:Calibri,sans-serif;color:#c8102e;background-color:transparent;font-weight:700;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">What You'll Own</span></p><p dir="ltr" style="line-height:1.2;margin-top:0pt;margin-bottom:6pt;"><span style="font-size:11pt;font-family:Calibri,sans-serif;color:#1a1a1a;background-color:transparent;font-weight:700;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">- Own the D2C growth P&amp;L.&nbsp;</span><span style="font-size:11pt;font-family:Calibri,sans-serif;color:#1a1a1a;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">Drive revenue, new-customer acquisition, ROAS, CAC, and blended efficiency across the full paid ecosystem — Meta, Google, and emerging channels — with full accountability for spend and outcomes.</span></p><p dir="ltr" style="line-height:1.2;margin-top:0pt;margin-bottom:6pt;"><span style="font-size:11pt;font-family:Calibri,sans-serif;color:#1a1a1a;background-color:transparent;font-weight:700;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">- Set the growth strategy.&nbsp;</span><span style="font-size:11pt;font-family:Calibri,sans-serif;color:#1a1a1a;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">Build and own the quarterly growth roadmap across the funnel — acquisition, conversion, and retention — balancing scale with efficiency and defining where and how we invest budget.</span></p><p dir="ltr" style="line-height:1.2;margin-top:0pt;margin-bottom:6pt;"><span style="font-size:11pt;font-family:Calibri,sans-serif;color:#1a1a1a;background-color:transparent;font-weight:700;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">- Lead and mentor a team.&nbsp;</span><span style="font-size:11pt;font-family:Calibri,sans-serif;color:#1a1a1a;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">Manage a small team of performance marketers and channel specialists; set goals, review performance, and raise the analytical bar across the function.</span></p><p dir="ltr" style="line-height:1.2;margin-top:0pt;margin-bottom:6pt;"><span style="font-size:11pt;font-family:Calibri,sans-serif;color:#1a1a1a;background-color:transparent;font-weight:700;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">- Architect creative and testing strategy.&nbsp;</span><span style="font-size:11pt;font-family:Calibri,sans-serif;color:#1a1a1a;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">Partner with design and content teams to ideate, test, and scale breakthrough creative concepts across multiple product lines, backed by a rigorous experimentation framework.</span></p><p dir="ltr" style="line-height:1.2;margin-top:0pt;margin-bottom:6pt;"><span style="font-size:11pt;font-family:Calibri,sans-serif;color:#1a1a1a;background-color:transparent;font-weight:700;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">- Drive full-funnel CRO.&nbsp;</span><span style="font-size:11pt;font-family:Calibri,sans-serif;color:#1a1a1a;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">Own landing page and on-site conversion optimization using heat maps, session recordings, cohort data, and structured A/B testing to systematically lift conversion rate.</span></p><p dir="ltr" style="line-height:1.2;margin-top:0pt;margin-bottom:6pt;"><span style="font-size:11pt;font-family:Calibri,sans-serif;color:#1a1a1a;background-color:transparent;font-weight:700;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">- Build the measurement layer.&nbsp;</span><span style="font-size:11pt;font-family:Calibri,sans-serif;color:#1a1a1a;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">Define KPIs, build dashboards, and own attribution, incrementality, and MMM thinking so decisions are grounded in data, not guesswork.</span></p><p dir="ltr" style="line-height:1.2;margin-top:0pt;margin-bottom:6pt;"><span style="font-size:11pt;font-family:Calibri,sans-serif;color:#1a1a1a;background-color:transparent;font-weight:700;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">- Report to leadership.&nbsp;</span><span style="font-size:11pt;font-family:Calibri,sans-serif;color:#1a1a1a;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">Deliver crisp weekly and monthly performance readouts to senior leadership with clear insights, trade-offs, and recommendations on where to double down.</span></p><p dir="ltr" style="line-height:1.2;margin-top:0pt;margin-bottom:6pt;"><span style="font-size:11pt;font-family:Calibri,sans-serif;color:#1a1a1a;background-color:transparent;font-weight:700;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">- Manage budgets at scale.&nbsp;</span><span style="font-size:11pt;font-family:Calibri,sans-serif;color:#1a1a1a;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">Allocate and optimize monthly ad budgets in the multi-crore range, forecasting spend against revenue targets and reallocating dynamically to maximize return.</span></p><p dir="ltr" style="line-height:1.2;border-bottom:solid #c8102e 1.5pt;margin-top:15pt;margin-bottom:7pt;padding:0pt 0pt 4pt 0pt;"><span style="font-size:13pt;font-family:Calibri,sans-serif;color:#c8102e;background-color:transparent;font-weight:700;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">The Ideal Noisemaker</span></p><p dir="ltr" style="line-height:1.2;margin-top:0pt;margin-bottom:6pt;"><span style="font-size:11pt;font-family:Calibri,sans-serif;color:#1a1a1a;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">- 6-8 years of performance and growth marketing experience, ideally in D2C, e-commerce, or consumer brands.</span></p><p dir="ltr" style="line-height:1.2;margin-top:0pt;margin-bottom:6pt;"><span style="font-size:11pt;font-family:Calibri,sans-serif;color:#1a1a1a;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">- Hands-on experience managing Meta Ads and Google Ads at scale, with a minimum monthly budget ownership of 3Cr+.</span></p><p dir="ltr" style="line-height:1.2;margin-top:0pt;margin-bottom:6pt;"><span style="font-size:11pt;font-family:Calibri,sans-serif;color:#1a1a1a;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">- Deeply analytical — fluent in unit economics (CAC, LTV, ROAS, contribution margin) and comfortable turning large data sets into clear decisions.
Strong Excel/Sheets; SQL or dashboarding tools (Looker, GA4, Power BI) a plus.</span></p><p dir="ltr" style="line-height:1.2;margin-top:0pt;margin-bottom:6pt;"><span style="font-size:11pt;font-family:Calibri,sans-serif;color:#1a1a1a;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">- Proven track record of scaling paid channels profitably and building repeatable growth playbooks.</span></p><p dir="ltr" style="line-height:1.2;margin-top:0pt;margin-bottom:6pt;"><span style="font-size:11pt;font-family:Calibri,sans-serif;color:#1a1a1a;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">- Experience leading or mentoring a team, with the maturity to own outcomes end-to-end and drive cross-functional alignment with design, content, and product.</span></p><p dir="ltr" style="line-height:1.2;margin-top:0pt;margin-bottom:6pt;"><span style="font-size:11pt;font-family:Calibri,sans-serif;color:#1a1a1a;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">- Strong consumer mindset — you understand user personas, experience, and personalized marketing.</span></p><p dir="ltr" style="line-height:1.2;margin-top:0pt;margin-bottom:6pt;"><span style="font-size:11pt;font-family:Calibri,sans-serif;color:#1a1a1a;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">- A structured problem-solver who thrives in a fast-paced environment and produces results with minimal hand-holding.</span></p><p dir="ltr" style="line-height:1.2;margin-top:0pt;margin-bottom:6pt;"><span style="font-size:11pt;font-family:Calibri,sans-serif;color:#1a1a1a;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">- Strong cultural and pop-culture awareness, plugged into day-to-day industry trends.</span></p><p dir="ltr" style="line-height:1.2;margin-top:0pt;margin-bottom:6pt;"><span style="font-size:11pt;font-family:Calibri,sans-serif;color:#1a1a1a;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">- Brownie points for experience in Consumer Electronics or high-velocity D2C brands.</span></p><p dir="ltr" style="line-height:1.2;border-top:solid #555555 0.75pt;margin-top:16pt;margin-bottom:0pt;padding:6pt 0pt 0pt 0pt;"><span style="font-size:10pt;font-family:Calibri,sans-serif;color:#555555;background-color:transparent;font-weight:400;font-style:italic;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">At Noise, growth is a team sport.
If you want to own a fast-scaling D2C growth engine and build the playbook others follow — let's talk.</span></p>
Job details are sourced from the employer's original posting.
Open job postingAbout the company
Noise is a company that provides a platform for creators to monetize their content and build communities.