This position is NonExempt. Hours over 40 will be paid at Time and a Half. Looking for previous Marketing Analyst experience.
Roles & Responsibilities
• Website Analytics – Perform analysis on website activity with the purpose of proposing improvements/changes to benefit ROI . (40%)
• Campaign Analysis – Perform analysis utilizing multiple tools (SAS, BI Tool, etc) on marketing campaigns with the purpose of proposing improvements/changes to benefit ROI. (30%)
• Email Performance Analysis – Perform regular analysis and reporting on email campaign performance with the purpose of proposing improvements/changes to benefit ROI. (10%)
• Forecasting – Forecast issuance of marketing programs including number of pieces, check issuance, and redemption. (10%)
• Reporting - Create and publish reports across multiple brands. Utilize reporting information to generate bigger picture insight that drives program enhancement. (10%)
Key Experience & Skills
• 3-5 years of Marketing Analysis & Reporting Experience
• 1-3 Years Experience Business Objects Reporting
• 2-4 Years Experience SAS/SPSS Programming
• Education – BS in Quantitative Area of Study (MS Preferred)
• Strong skills manipulating data inside MS Excel / MS Access / and other tools
• Experience using Omniture and Google Analytics to evaluate web activity
Job details are sourced from the employer's original posting.
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responsibilities effectively.