Senior Associate, Out of Home

Agency:

Omnicom Media

Job Function:

Media

Job Subfunction:

Media Planning and Buying

Job Description:

The Senior Associate, OOH is responsible for day-to-day activation and tracking of out-of-home media plans for various client verticals. As the day-to-day steward activating OOH, the Senior Associate will develop and maintain a deep knowledge of their clients’ business over time.
Key Responsibilities

• Manage day-to-day OOH activation responsibilities, including but not limited to:
  • Campaign tracking and deadline management
  • Creative trafficking
  • Media partner communication
  • Quality assurance and audit management
  • Post-campaign data recapping
  • Offshore support oversight
• Maintain strong working relationships with agency partners, internal stakeholders, and external vendors
• Respond to client internal and client requests
• Oversee market inspections and on-site reviews of OOH programs with vendors and clients, as appropriate
• Resolve billing discrepancies and support the finance team to ensure timely and accurate billing
• Stay current on OOH trends, innovations, research methodologies, and media landscape shifts
• Maintain comprehensive knowledge of non-traditional OOH media companies and offerings
• Attend and contribute to internal and external meetings and presentations
• Build and maintain productive partnerships with OOH sales representatives and media owners

Qualifications

• Bachelor’s degree or relevant experience
• 1+ years of media planning/buying experience, with a preference for out-of-home expertise
• Demonstrated success in activating media campaigns and client deliverables in a professional setting
• Strong written and verbal communication skills, with the ability to liaise effectively with internal teams and clients
• Solid understanding of media planning fundamentals and industry best practices
• Contribute to a collaborative team environment

Familiarity with current media trends, tools, and innovations in the OOH space





$40,000 - $75,000

To the extent permissible by local law, Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager.

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