Location: Rosh Ha’ayin, Israel
Employment Type: Fully Employed
Workplace Type: Hybrid - 4 days in office
Seniority: Senior
The Role:
Own positioning, messaging, go-to-market, and sales enablement for a portfolio of software solutions. Work closely with Product, Sales, Marketing, and Partners to drive clear market differentiation and successful launches.
Responsibilities
Define positioning and messaging across industries and personas
Build strong value propositions focused on business impact
Translate product capabilities into clear, simple messaging
Lead go-to-market for launches and major updates
Create sales and partner enablement materials (decks, battlecards, ROI content)
Conduct competitive analysis and support differentiation
Develop analyst-facing narratives
Gather customer insights and build success stories
Qualifications
3+ years in Product Marketing (B2B SaaS / enterprise software)
Experience owning messaging and GTM for complex products
Strong storytelling and communication skills
Hands-on with sales enablement and competitive positioning
Fluent English and Hebrew
Global GTM experience – advantage
Job details are sourced from the employer's original posting.
Open job postingAbout the company
A communications company providing telecom and connectivity services.