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    Plusminusone

    Mobile App Marketing

    Product Manager

    İstanbul, TürkiyeHybridFull-time2+ yrs experiencePosted 8h ago
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    Job description

    PlusMinusOne is a mobile startup studio that focuses on developing and marketing its own apps that are used and loved by millions of people around the world. Our products collectively reach more than a half-million new users every month in the US market alone. Our team works in hybrid model with offices in San Francisco and Istanbul.

    We have been building mobile products focused on Business, Photo & Video, and Education categories in the App Store mainly for the US market since 2016. And in each of these categories, our goal is the same: provide actual value to people with the best mobile user experience.

    We’re in an exciting period of growth and are looking for an exceptional Product Manager who will help us shape the future of mobile.

    What we are looking for:

    • AI-native by default. You already use AI every day — for analysis, research, prototyping and documentation. It’s not a tool you occasionally reach for; it’s how you get work done.
    • A builder mindset. You don’t stop at the spec: you prototype with AI, test your own ideas, and validate them yourself — this week, not next quarter.
    • A strong passion for understanding and solving users’ problems.
    • A practical grasp of modern AI capabilities and limits — and how to turn them into product value.
    • Experiment-driven. You think in hypotheses, ship tests continuously, and let data pick the winner.
    • Able to manage AI trade-offs (quality vs. speed vs. cost) and prioritize on both quantitative and qualitative signals.
    • Sharp analytical thinking, with an instinct for the highest-impact work.
    • An entrepreneurial, self-starter mindset.
    • Current on AI trends, the mobile ecosystem and user behavior.
    • Strong English and collaboration skills.

    Great bonus if you have:

    • 2+ years as a PM in a mobile app company.
    • Hands-on product analytics — you read funnels, cohorts and test results yourself.
    • Familiarity with Agile and the Shape Up model.

    Your responsibilities will be:

    • Define the biggest problems and opportunities — and solve them lean: test first, build only what proves itself.
    • Run continuous experiments through hypothesis, A/B, ship, repeat.
    • Prototype with AI yourself — hands-on, with engineering guardrails, instead of waiting on a roadmap.
    • Shape and execute product strategy, roadmap and features for our mobile apps.
    • Own the product lifecycle from ideation to launch — timing and quality included.
    • Collaborate hands-on with builders, designers, data, growth — and, increasingly, agents.
    • Own the user experience end to end; hold the bar on quality and satisfaction.
    • Track the market and trends to spot new product opportunities.

    What we offer:

    • Opportunity to make an impact on millions of global users' life and the future of mobile
    • Chance to be a part of a passionate and driven team where everyone’s ideas are valued
    • A hybrid work environment with 3 days a week at the Kabataş Istanbul office
    • Extra 5 days of PM1 paid vacation from the first year, increasing with seniority
    • Performance-based bonus paid twice a year
    • Ability to own a stock option after the first year
    • Private health insurance package
    • Lunch and transportation allowance
    • Reimbursement package for any education, course, sports activities, hobbies, etc.
    • A Macbook, iPhone, magic mouse, magic keyboard, and any other hardware that you need to deliver your best work.

    Let's shape the future of mobile together!

    Job details are sourced from the employer's original posting.

    Open job posting
    PL

    About the company

    Plusminusone

    Plusminusone is a company focused on mobile app marketing, creating visual assets for social media, performance-driven banners, and engaging ad creatives for user acquisition. They also support video ad production and collaborate with growth and marketing teams on creative concepts.

    View all Plusminusone jobs
    Industry
    Mobile App Marketing
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