Publicis Groupe, headquartered in France, is one of the world’s top three advertising and marketing groups, with approximately 100,000 employees working across over 100 countries.
The Group entered the Korean market in 1991 under the name Leo Burnett Korea. Since then, it has continuously grown into a total solutions company, managing advertising, marketing, CRM, and digital services for a wide range of brands. Today, it stands as the leading foreign agency in Korea based on billing.
As the Account Planner, you will be responsible for leading strategic planning efforts across key client accounts to deliver breakthrough, insight-driven communication strategies.
Lead the development of brand, communication, and campaign strategies across major client accounts.
Provide thought leadership to both clients and internal teams through consumer insights, cultural trends, and market intelligence.
Collaborate closely with creative, media, digital, and data teams to ensure integrated strategic thinking.
Drive innovation in planning methodologies and tools, fostering a culture of strategic excellence within the agency.
5+ years of experience in brand strategy, communications planning, or related roles within advertising, marketing, or consulting.
Deep understanding of consumer behavior, brand architecture, media, and digital trends.
Native in Korea and fluent in English is a strong advantage
Job details are sourced from the employer's original posting.
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Publicis Groupe is a global leader in marketing, communications, and digital transformation, providing advertising and media services worldwide.