Business Unit Director

Company Description

We are the ROI agency, a position we have proudly held true to since 2005. Over the years, we have evolved our definition of ROI, as it has changed with the ever-complicated communications landscape. ROI is no longer simply about the most efficient planning, buying and reporting of media.

ROI is about delivering Return on Investment; but it’s also about going beyond to deliver a Return on Imagination and more integrated experiences that inspire Growth. Top-line growth for our clients’ businesses, growth for our people and growth for our culture.

We leverage over 30 years of media planning expertise to go beyond traditional media solutions and deliver a Return on Investment that is both forward–thinking and accountable to our clients.

Powered by our best-in-class proprietary tools and data, our work spans the full spectrum of media communications, from analytics, data and technology to performance marketing, content and superior trading.

This breadth means we deliver Insight that lies at the intersection of consumer, category, and brand, attributing every budget to stronger business outcomes.

It means we deliver more creative media solutions that bring together best-in-class strategy, planning and the power of Publicis Groupe to ensure distinct and more personal brand experiences for our clients.

It means we adopt new data analytics and value optimisation techniques while building relationships with some of the world’s most exciting start-ups. We leverage over 30 years of media planning expertise to go beyond traditional media solutions and deliver a Return on Investment that is both forward–thinking and accountable to our clients.

Overview

A Business Unit Director at Zenith is expected to take overall responsibility for the team, running of the day to day as well as the strategic outputs for the unit. This individual needs to have strong account management, team management and client management skills.

A high level of collaboration, a willingness to teach others and a real desire to push the boundaries is what will be expected.

In addition, this role requires a high level of accountability and responsibility over the large offline and online media investments we are entrusted to manage.

Experience across SSA will be beneficial to this role.

Responsibilities

• Manage and produce quality work in line with:o Agency processes.o Global tools and processes.• Oversee the delivery of clear, innovative strategies at a senior level. • Assist with media negotiations if necessary.• Ensure teams (Offline and Online) are consolidating flow plans into one flow plan. • Work collaboratively with partner agencies.  • Manage client relationships at all levels in the business. • Manage team: motivate, mentor and discipline if necessary. • Ensure seamless work with ATL and digital strategists on the business.• Develop other strategists in the team or Groupe.• Work on New Business Pitches as and when required• Manage general work output quality from the business unit. • Manage the end to end financials of your accounts• Hard KPI scores:o Financial Performance: Overdues at no more than 8% of book outstanding per month.o Revenue Growth: ▪ Revenue growth targets (5% increase in revenue through fees or selling diversified services).▪ Supply accurate budget figures monthly. o Key client satisfaction:  Client appraisals @ 75% as an average and no less than 70% for a single discipline.  o Client retention.  No loss of local business in the next 24 months.o Effective representation of Publicis Media:  Keep abreast of international and local trends, across all agency disciplines and practices.  o Bi-annual thought-leadership/opinion piece either written or delivered in a presentation. o Talent & Culture.  Less than 20% loss of staff.  All appraisals done as per company policy with salary increases linked to clear staff KPIs.o New Business:  Assist with new business pitches.  (Experience in pitching).  o Awards:  Enter two awards annually, that warrant winning.  o At least two thought leadership pieces annually.o Set and track spend objectives for media partners.• Report in regularly to the Managing Director

What you can expect in an average week:

Meetings

Be present and on time, to all required meetings.

• Media briefings• Client presentations• Internal status meetings• Client status meetings

Drive implementation of the strategies with strategists and planners ​​

• Work collaboratively with our Zenith team, Publicis Media Digital Team, and creative agency partners. • Ensure overarching portfolio flow plans are maintained and fed into the planners • Work with the Research & insights team to pull and graph required data, source research and case study documents. • Ensure that your time sheets are maintained and timeously updated.

Qualifications

Experience:

• Senior Media Specialist with a minimum of 7 years media experience, with a thorough understanding of ATL and Digital media • Experience in Africa • Thorough understanding of all planning and buying processes.  • Thorough understanding and experience of Media Agency processes and tools • Experience managing teams.

Hard Skills:

• Numerically strong and analytically able • Strong communicator with effective interpersonal relationships across team and clients• Advanced IT skills including Microsoft Word, best-in-class Power Point, Excel, Outlook and web-based applications. • Must be able to understand data in Telmar / Ariana, TGI / GWI or other cross-tabulation software. • The ability to synthesize and reduce different inputs to create a well-considered and accurate representative view.• English fluency and language skills for effective business writing• Strong presentation skills• Solid data interpretation and analytics skills • Be able to exercise strategic principles and structured thinking to tackle business development projects assigned by client • Be able to select appropriate frameworks, tools and approaches to use in solving client problems• Develop strategies that interpret cultural and social trends as well as data relevant to client business

Soft Skills

• Is open to constructive feedback and challenges accordingly.• Is effective at building relationships and working as a team• Shows leadership and decision-making ability• Manages change well – adapts and remains flexible to business priorities • Ability to collaborate without ego as well as work effectively independently• Is willing to transfer skills and share knowledge openly • Ability to self-start and self-manage