Company Description
Zenith is the ROI Agency. Our more than 6,000 specialists across 95 markets offer unparalleled capabilities in Media, Data, Technology, Commerce and Content. We put effectiveness at the heart of our work to solve complex challenges, drive successful business outcomes, and grow our clients’ businesses. Zenith is part of Publicis Media, the media arm of Publicis Groupe
Overview
We are seeking a highly organized and client-focused Account Manager to join our team. The ideal candidate will have a background in performance and serve as the primary liaison between the agency and our clients, ensuring that all projects are delivered on time, within budget, and to the highest standards. This role requires excellent communication skills, strong project management abilities, and a deep understanding of marketing strategies and client needs.
Responsibilities
- Lead the development and execution of media plans for clients across a variety of industries.
- Work along with reporting manager taking into account both the client's and the agency's key performance indicators.
- Ability to effectively manage multiple projects simultaneously, including setting priorities, meeting deadlines, translating strategies into innovative media, and working well under pressure.
- Collaborating with cross-functional teams to develop and execute effective media strategies.
- Manage day-to-day client relationships and communications.
- Build a strong rapport with clients and business partners.
- Mentor and guide junior planning team members.
- Quality control for all media planning.
- Overseeing team on day-to-day projects.
- To develop sound channel strategy and activation in line with the communication plan
- To develop and own the projects related to: Media Strategy, Consumer Insights Analysis, Identification of business challenges facing the client, Competitive Landscape Analysis, Media selection, Maximizing cost-efficiency, Timing and laydown, Budget levels by market etc.
- To own and oversee all output from the executives/admin to ensure accuracy of the documents shared internally and externally
- To be responsible for efficient/accurate admin for the group
- Ability to comprehend a client's requirements, pose appropriate inquiries, and devise a plan for utilizing media outlets (including creating a media plan and offering suggestions) in accordance with the client's goals.
- Strong analytical skills and ability to interpret data and market research
- Strong grasp of industry trends and best practices
- Ability to work on MS Office 365 software suite (Word, Excel, PowerPoint, Teams, etc..)
- In-depth knowledge of and experience with various media planning and buying tools and platforms, such as Z/X Plan, Statex, Global web Index(GWI), Euromonitor, World Advertising Research Center (WARC), Similar Web, etc..
- In-depth knowledge of various industry digital planning tools such as DV360, Google Ads, Meta Business Manager, Snap Chat Ads Manager, Twitter Ads Manager, TikTok Ads Manager
- Familiar with and able to describe the characteristics and advantages of the Group's various products and services.
- Knowledge of digital media and emerging technologies
- Good commercial acumen, able to understand the importance of driving ROI for both business partners and agency whilst being both efficient and effective
- Development of sound channel strategy and activation in line with the communication plan
- Development and ownership of projects related to: Media Strategy, Consumer Insights Analysis, Identification of business challenges facing the client, Competitive Landscape Analysis, Media selection, Maximizing cost-efficiency, Timing and laydown, Budget levels by market etc.
- Ownership and oversight of all output from the executives/admin to ensure accuracy of the documents shared internally and externally
- Responsible for efficient/accurate admin for the group.
Qualifications
BS/MS degree in marketing or a related field.
5 to 7 years of media planning and/or buying experience - with at least three years of online experience.
Proven ability to mentor and lead a team of planning executives.
Strong organizational skills, team player, ability to multitask, and work under pressure.
Digital Certifications across the major platforms, including Meta (FB & IG), Google, Snapchat, LinkedIn, Twitter, etc.
Additional Information
R-2414P-2706
