【New Graduates 2027】Associate Media Planner

Company Description

Publicis Groupe is not just a company you work for; it’s a platform for you to take your talent to the world. If you want to help change the world, ideas alone are not enough. Real impact can only come from having meaningful access to a world of knowledge, people, and resources. At Publicis Groupe, you are connected to our global network, intelligence, tools, clients, brands and 90,000+ brilliant minds with expertise in data, technology, media, strategy, creativity, and business transformation, all literally at your fingertips. Publicis Groupe is the third largest communications group in the world. Founded in Paris in 1926, we are present in more than 100 countries as leaders in marketing, communication, and digital business transformation.

Overview

The Media Department is mainly divided into two teams.

One team focuses on Integrated Planning. This team works mainly with traditional media such as TV, magazines, and outdoor advertising, while creating the best overall media plans across all media activities.

The other team focuses on Digital Media Planning. This team mainly handles digital media such as Google, Yahoo, and Instagram, and uses various ad technologies, including AI, to plan and manage digital advertising.

Both teams work closely together and collaborate on projects.

Responsibilities

Core Responsibilities

In this role, you will plan and manage media strategies to help solve client challenges and use budgets in the most effective way.

You will learn how different types of media work and how consumers think and act.

You will work with both digital and traditional media, and help create and propose the best media plans. After campaigns are completed, you will support reporting and analysis, and use the results to suggest improvements for future campaigns.

You are also expected to keep learning about new digital media, technologies, and communication trends.

Qualifications

Mindset

• Able to play an active role as a core member of the team
• Comfortable adapting to change
• Not afraid of working with numbers
• Enjoys making people happy
• Motivated to take on new challenges, create ideas that move people, and grow together with the team

Japanese Fluency

• Native Japanese or holds N1

Additional Information

【What Publicis Groupe can offer you】

• A hybrid, full flex work style, with 3 days a week spent meeting your clients and/or colleagues face to face.

• Extensive Learning & Development opportunities, including more than 15,000 learning programs via our online learning platform Marcel Classes

• Work Your World program enabling employees the flexibility to work from anywhere in the world for up to 6 weeks per year

• A culture of open feedback and support to reach your goals through our Career Conversations program

• Access to our Global AI Platform, Marcel, connecting Publicis Groupe employees with opportunities for advancement and collaboration with our global network

• And many more benefits, including a range of leaves, health related support, and so forth.