Paid Media Analyst (Digital)

Company Description

Publicis Global Delivery is the talent powerhouse of Publicis Groupe, the largest global communications group. We make sure to hire, boost and develop the best people worldwide to deliver outstanding work for the most prominent clients within the Groupe.

In LATAM, we are over 1,700 passionate employees that love to push boundaries and drive innovative solutions. If you are a risk-taker and love to develop intrepid ideas, PGD is the place for you.

We Move People, and People Move Us!

Overview

At PGD, the Digital Media Analyst is responsible of leading the digital campaigns for the assigned advertisers. Implementation, optimization and reporting of the paid media advertisements are the most important aspects to achieve the campaigns KPI’s performance goals.

Responsibilities

• Implementation, optimization and reporting of the paid media advertisements are the most important aspects to achieve the campaigns KPI’s performance goals.

Qualifications

• Key Qualifications: 1 to 3+ years of experience using digital marketing platforms, campaign management/optimization, or digital media operations.
• Experience using one or more Paid Media Platforms related to Paid Social, Paid Search, and/or Programmatic Tools or platforms like Meta Ads, LinkedIn Ads, TikTok Ads, Google Ads, SA360, Google Analytics, Shopping, DV360, TTD, and/or Campaign Manager, etc.
• Experience implementing and monitoring digital marketing campaigns MS Excel English Level B2+ or Higher (is a must)

Additional Information

• Strong attention to detail
• Strategic planning and organization of their daily tasks
• Open to learn new aspects of the Digital Marketing constantly