PR & Social Media Intern

Company Description

MSL is an award-winning global public relations firm with the largest footprint in Asia Pacific. We are committed to advancing the communications industry through cutting-edge analytics, unique creative and impactful earned-first storytelling, strategic stakeholder engagement and sophisticated influencer marketing.

We are looking for a dynamic and creative PR Intern to join our team! This is an exciting opportunity to gain hands-on experience in public relations, media relations, and strategic communications.

Contribute to day-to-day account implementation, supporting other team members in ensuring the efficient delivery of the communications plan.The role will see you supporting with account, media and influencer management as well AS contributing to shoots, events and new business pitches. There will be opportunities to flex your creative writing skills for a range of assets and mediums, from press releases to video scripts and social media posts.

Overview

We are looking for a dedicated and resilient intern who's committed to contributing to the MSL team in client management, media monitoring and other various responsibilities. We'd like for this intern to be able to take initiative and work well under pressure in a fast-paced environment.

Responsibilities

Client Management

• Attend client meetings, draft agendas and contact report
• Keep up-to-date record of forthcoming editorial coverage
• Support with compiling monthly or project reportsProactively put forward suggestions/ideas to account teams

Media Monitoring

• Daily media monitoring
• Proactively monitor and flag trends or coverage from clients’ competitors, market, or industry

Media and influencer management

• Build media/influencer relations skills and pitch stories/partnerships
• Update and manage media/influencer database

Copywriting

• Research and write press releases and marketing copy i.e. newsletters, advertorials, social media copy

Shoots & Events

• Attend and support at video and/or photoshoots
• Support with event coordination including liaising and negotiating with suppliers, assembling media packs, arranging logistics and team diaries, whilst keeping teams and clients up to date

New Business Development

• Undertake research to support new business pitch decks
• Attend and contribute to brainstorms and planning session

Qualifications

• Thrives in a fast-paced environment
• Manages time efficiently and ability to handle multiple tasks at the same time
• Strong attention to detail/follow through
• Positive attitude and works well under pressure
• Team player and self-starter who can work with minimum supervision
• Strong communications skills