1. Key Account Management & Business Growth
Develop and maintain strong relationships with key Tier-1 automotive customers
with different applications, especially Chassis, BMS, Tractions, OBC-DCDC.
Own and drive revenue growth, with clear accountability for annual sales targets
Identify new business opportunities and expand share within existing accounts
2. Design-in & Solution Promotion
Promote and design-in semiconductor product portfolios
Work closely with customers to understand system requirements
Drive design-win pipeline and ensure project conversion to mass production
3. Strategy & Market Development
Develop account strategies and execute sales plans to maximize revenue and profitability
Monitor competitor landscape and define product positioning and roadmap alignment
4. Cross-functional Collaboration
Collaborating with Product Marketing, FAE, and Distribution partners
Lead joint customer visits and technical discussions
Coordinate internally to resolve issues related to quality, delivery, pricing, and technical support
5. Forecast & Operation Management
Drive demand forecasting, pipeline management, and order visibility
Ensure alignment between customer demand and supply chain execution
Track KPIs and take corrective actions to meet business targets
Experience
5+ years of experience in semiconductor or electronics industry
Strong background in automotive semiconductor sales
Experience with China EAST key Tier1 customers
Technical Knowledge
Solid understanding of semiconductor product lines
Familiarity with automotive applications, Chassis, BMS, Tractions, OBC-
DCDC experience is a Plus
Skills & Competencies
Strong account management and customer engagement capability
Excellent communication and negotiation skills.
Strategic thinking with execution-driven mindset
Ability to work cross-functionally in global teams
Education
Bachelor’s degree or above in Electrical Engineering or related field
Language
Fluent in English and Mandarin (written and spoken)
Renesas is an embedded semiconductor solution provider driven by its Purpose, To Make Our Lives Easier. With a global team of over 21,000 engineers and problem solvers in more than 30 countries, we offer the opportunity to work on world‑leading technology for Automotive, Industrial, Infrastructure, and IoT, shaping a safer, healthier, greener, and smarter future.
At Renesas, TAGIE is our culture, grounded in being Transparent, Agile, Global, Innovative, and Entrepreneurial. It shapes how we work, grow and deliver on our purpose together. This collaborative spirit and mindset drive our semiconductor technology to transform industries and impact millions of lives.
We believe in rewarding our employees with a competitive benefits package alongside their salary. More information will be provided during the hiring process.
Are you ready to join our team and shape the future with us?
Renesas Electronics is an equal opportunity and affirmative action employer, committed to supporting diversity and fostering a work environment free of discrimination on the basis of sex, race, religion, national origin, gender, gender identity, gender expression, age, sexual orientation, military status, veteran status, or any other basis protected by law. For more information, please read our Diversity & Inclusion Statement.
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