Area Sales Manager

Job Description

Mission

The Area Sales Manager is responsible for managing and developing a portfolio of customers within a defined region. In this role, the position will be based in the south of the Netherlands, with primary responsibility for covering the markets in Belgium and Luxembourg. The successful candidate will implement the sales strategy to meet customer requirements and drive growth of Renishaw’s presence in the region. They will work closely with the Technical Team throughout the entire sales cycle (including aftersales) to fully understand customer needs and deliver strong technical and commercial value propositions.

Main Responsibilities

• Achieve sales targets for the Industrial Metrology Division within the assigned territory
• Develop business through both direct sales and channel partners
• Advise customers on process control solutions and lead key projects to support growth objectives
• Deliver technical sales presentations to stakeholders at all organizational levels
• Identify and develop new business opportunities, providing compelling commercial and technical solutions
• Maintain an accurate and qualified pipeline in CRM to ensure sufficient coverage of future revenue targets
• Participate in sales meetings, exhibitions, and trade events across the assigned region
• Travel regularly to existing and potential customers to promote Renishaw’s solutions and strengthen brand awareness
• Proactively engage customers through phone, email, and face-to-face interactions
• Build and maintain long-term relationships with key customers

Requirements

• Proven experience in solution-based sales, with strong knowledge of the full sales cycle
• Background in B2B engineering environments (ideally industrial metrology, automation, aeronautics, electronics, or related industries)
• Strong commercial mindset combined with solid project management skills
• Ability to work cross-functionally with technical teams
• Full, valid driving licence and willingness to travel up to ~80%
• Proficiency in CRM tools and standard IT applications (ERP systems, MS Office)
• Fluent Dutch and English; French is a strong advantage

What we offer

• Permanent and full-time contract
• Competitive salary aligned with experience and qualifications
• Company car, laptop, and mobile phone
• Location: South of The Netherlands
• Immediate incorporation

and additional benefits, such as:

• Discretionary annual bonus 
• Training customized initiatives
• Long-term opportunities for professional development in an international company
• Referral program with paid compensation
• Online wellbeing benefits
• A collaborative and inclusive culture of sharing and teamwork

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At Renishaw we believe that our success is powered by welcoming a workforce of diverse and talented people. Through encouraging an inclusive culture, where all our employees are free to be themselves, we can achieve our core values: Innovation, Inspiration, Integrity, and Involvement. We believe in a culture of diversity to attract the best people, be part of the best environments and adapt to our diverse customers. We provide equal consideration for employment to all qualified applicants without regards to race, colour, religion, sex, gender identity, sexual orientation, experience, background, age, perspectives and abilities. Renishaw is an equal opportunity employer and is committed to provide any reasonable accommodation for differently abled candidates. Should you have any difficulty during the recruitment process, or require any reasonable adjustments please contact the recruitment team at [email protected]. Please click here for further information about diversity and inclusion at Renishaw.