About Right Formula
At Right Formula, we enable brands to push the limits of sports marketing through a unique blend of expertise, ingenuity and agility that we call the Right Formula. Our complete 360-degree service offering takes brands from partnership identification through to the delivery of fully integrated marketing strategies. With offices in the UK and the US, we support clients worldwide, helping them to accelerate growth through the power of sport. Whilst Formula 1 remains at the heart of our business, we also have an established and growing presence in football, working with clients including Hilton and IFS.
Role Overview
Elite football is one of the most demanding environments in the world.
Every matchday involves thousands of guests, countless moving parts and zero room for error.
For over 17 years, Right Formula has been helping some of the world's biggest brands deliver exceptional experiences across Formula 1, football and global sport.
Halo was built from that experience.
Developed by Right Formula and refined through years of delivering world-class sponsorship and hospitality programmes, Halo is a next-generation event and guest management platform designed specifically for the complexity of modern events.
From matchday hospitality and football sponsorship programmes to tournament activations, VIP experiences and large-scale corporate events, Halo brings every element of event delivery into a single platform.
Ticket management.
Guest communications.
Access control.
Travel information.
Seating plans.
Reporting.
All connected in one place.
Today, Halo is used to support high-profile programmes across global sport and entertainment.
Tomorrow, we believe it can become the platform of choice across football – for clubs, leagues, governing bodies, sponsors, agencies and event organisers worldwide.
And that's where you come in.
This is not a traditional sales role.
This is an opportunity to help build a business.
As Commercial Manager (Football) for Halo, you will take ownership of the commercial growth strategy for the platform within football, helping establish Halo as the market-leading SaaS product for football hospitality, sponsorship and live events.
Reporting into senior leadership, you will own the entire sales cycle - from identifying opportunities and building relationships through to product demonstrations, commercial negotiations and contract signature.
You won't inherit a mature sales machine.
You'll help create it.
You'll build pipeline.
Shape go-to-market strategy.
Unlock new markets across the game.
Win clients.
And help define the future commercial direction of the product.
For the right person, this is a rare opportunity to join a product at an exciting stage of its growth journey and play a genuine role in building something significant.
Key Responsibilities
Commercial Growth
Market Development
Sales & Client Management
Product & Strategy
Skills & Experience Required
You're commercially driven, entrepreneurial and energised by growth.
You enjoy creating opportunities rather than inheriting them.
You're comfortable opening doors, building relationships and navigating complex sales conversations across the football ecosystem.
Most importantly, you're excited by the prospect of helping scale a product with genuine market potential.
You'll likely bring:
Role Structure & Benefits
After successfully passing probation:
Job details are sourced from the employer's original posting.
Open job postingAbout the company
Right Formula is a client leadership and growth company that translates business objectives into clear strategies and actionable programs to accelerate client performance.