We’re seeking a CRO Specialist to maximize the ROI of our SEO efforts by turning organic visitors into leads, signups, or sales. This role sits at the intersection of UX, analytics, and growth marketing. You’ll run A/B tests, optimize layouts and copy, and collaborate with SEO and product teams to ensure that landing pages convert.
Analyze user behavior on SEO landing pages using heatmaps, session recordings, and funnel data
A/B test key elements such as page layout, headlines, CTA placement, testimonials, and forms
Optimize content structure to align with both search intent and conversion intent
Partner with designers and developers to implement high-performing variants
Set up experiments using tools like Google Optimize, VWO, Optimizely, or Convert
Segment and personalize user experiences based on traffic source, location, or device
Work with content teams to maintain messaging consistency while improving persuasion
Measure the impact of SEO traffic not just in visits but in conversions and revenue
Hypothesis-driven thinker with a growth mindset
Balanced focus on data and user empathy
Creative problem solver who understands SEO traffic behavior
Clear communicator who can translate insights into design and copy improvements
2–4 years of experience in CRO, UX optimization, or performance marketing
Strong understanding of SEO-driven landing pages and organic user intent
Proficient with A/B testing tools and analytics platforms (GA4, Hotjar, Mixpanel, etc.)
Skilled in conversion copywriting, user psychology, and performance design
Bonus: HTML/CSS/JS knowledge to support implementation or troubleshooting
Experience with international SEO or large-scale enterprise websites.
Basic knowledge of JavaScript, Core Web Vitals, and schema markup.
Familiarity with A/B testing tools and CRO practices.
Experience with automated SEO testing pipelines
Experience in JavaScript frameworks (React, Angular, Vue)
Experience with international SEO and e-commerce platforms
Job details are sourced from the employer's original posting.
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