Growth Marketing Manager

Berlin, GermanyOn-SiteFull-time3–5 yrs experiencePosted 3w ago

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Job description

Develop, deploy and analyze and provide comprehensive reporting for paid channels and campaigns across PPC/PLA, paid social, programmatic display, native and exploratory channels.
Coordinate with BI, content, copy, creative, brand marketing and SEO teams to ensure acquisition campaigns align appropriately with other public facing campaigns and insightful tracking/reporting is available.
Manage high scale budgets with various platforms, adhering to strict ROI disciplines.
A/B test targeting, content, copy & creative among other strategies to continually improve performance and ROAS.
Actively manage relationships with account managers of various DR platforms to ensure campaign strategies and tools utilized are current.

Minimum of 3-5 years of experience working on direct response, B2C campaigns with seven or eight figure annual budgets.
Must be an expert at utilizing Google Analytics, Tableau (or similar) and other online advertising, competitive research and analytics tools.
Must be strong with Excel, with the ability to aggregate and pivot data to derive data driven decisions.
Must have strong communication and presentation skills (PPT or Keynote).

Job details are sourced from the employer's original posting.

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About the company

Rock 'n Roll

At the preseason tryouts for the U.S. Boomerang Team in Greenfield, Mass., one figure stands out among the hacky sack players and pizza delivery guys gathering in the soccer fields, limbering up their throwing arms. Eric Darnell, a soft-spoken 62-year-old Quaker and backyard inventor from South Stafford, Vt., has brought 60 of his latest handmade boomerang prototypes, along with several notebooks, two windsocks and printouts of weather forecasts. While others just hurl their rangs -- as aficionados call them -- Darnell tries to be as meticulous and scientific as possible about the objects he refers to as "my kinetic sculptures."

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Industry: Consumer Electronics
Open roles: 24