Since 1989, SHI International Corp. has helped organizations change the world through technology. We’ve grown every year since, and today we’re proud to be a $16 billion global provider of IT solutions and services.
Over 17,000 organizations worldwide rely on SHI’s concierge approach to help them solve what’s next. But the heartbeat of SHI is our employees – all 7,000 of them. If you join our team, you’ll enjoy:
Our commitment to diversity, as the largest minority- and woman-owned enterprise in the U.S.
Continuous professional growth and leadership opportunities.
Health, wellness, and financial benefits to offer peace of mind to you and your family.
World-class facilities and the technology you need to thrive – in our offices or yours.
Role Description
Own product marketing strategy for SHI's AI solutions portfolio, including positioning, messaging, value propositions, and go-to-market planning.
Serve as the marketing subject-matter expert for AI technologies, market trends, customer challenges, and competitive dynamics.
Partner with AI business unit leadership to align marketing priorities with business objectives and growth initiatives.
Develop customer-centric messaging frameworks and solution narratives that clearly articulate SHI's AI capabilities and market differentiation.
Create and maintain sales enablement materials, including presentations, battle cards, solution briefs, case studies, and customer-facing content.
Support solution launches and go-to-market initiatives through collaborative planning and cross-functional execution.
Partner with campaign, communications, partner marketing, and demand generation teams to ensure consistent messaging and execution across marketing programs.
Develop content and messaging for customer events, executive briefings, webinars, roadshows, and partner engagements.
Collaborate with technical experts to create solution demonstrations, proof-of-concept narratives, and customer presentation materials.
Monitor market trends, analyst research, customer feedback, and competitive activity to identify opportunities and inform marketing strategy.
Support executive communications and strategic presentations related to AI solutions and portfolio initiatives.
Leverage performance data and market insights to measure effectiveness and continuously improve product marketing programs.
Act as a trusted advisor to sales and field teams by providing messaging guidance, competitive intelligence, and customer-facing support.
Behaviors and Competencies
Strategic Thinking: Evaluates market trends, customer challenges, and competitive dynamics to develop effective marketing strategies and recommendations.
Product Marketing Excellence: Demonstrates expertise in positioning, messaging development, go-to-market planning, and sales enablement.
Business Acumen: Understands customer buying behaviors, technology markets, and business outcomes associated with AI solutions.
Communication: Develops compelling narratives and presentations that simplify complex technical concepts for executive, sales, and customer audiences.
Collaboration: Builds productive relationships across sales teams, business units, partner organizations, and marketing functions.
Customer-Centric Mindset: Maintains a strong focus on customer challenges, business outcomes, and solution value.
Analytics and Insight: Leverages data, research, and market intelligence to inform decisions and improve results.
Innovation: Demonstrates curiosity and embraces emerging technologies, market trends, and new approaches to customer engagement.
Results Orientation: Focuses on delivering measurable business outcomes and driving execution excellence.
Adaptability: Thrives in a fast-paced environment with evolving technologies, priorities, and market conditions.
Skill Level Requirements
Expertise in product marketing, messaging development, and go-to-market strategy. – Advanced
Strong understanding of enterprise AI technologies and associated market trends. – Advanced
Ability to develop customer-focused value propositions and differentiated positioning. – Advanced
Strong executive presentation, storytelling, and communication skills. – Advanced
Ability to influence stakeholders and drive cross-functional alignment. – Advanced
Other Requirements
Bachelor's degree or equivalent relevant experience required.
5-8 years of experience in Product Marketing, Solution Marketing, Technology Marketing, or related disciplines.
Demonstrated experience supporting AI technologies, infrastructure solutions, or adjacent enterprise technology markets.
Experience developing go-to-market plans, sales enablement assets, and customer-facing content.
Strong understanding of AI ecosystems, technology trends, and customer buying processes.
Experience supporting business unit initiatives, solution launches, partner programs, and customer events.
Exceptional written, verbal, and presentation communication skills.
Ability to manage multiple projects and competing priorities in a fast-paced environment.
Ability to travel to SHI, partner, and customer events (25%)
The estimated annual pay range for this position is $140,000 - $170,000 which includes a base salary and bonus.. The compensation for this position is dependent on job-related knowledge, skills, experience, and market location and, therefore, will vary from individual to individual. Benefits may include, but are not limited to, medical, vision, dental, 401K, and flexible spending.
Equal Employment Opportunity – M/F/Disability/Protected Veteran Status
Job details are sourced from the employer's original posting.
Open job postingAbout the company
Since 1989, SHI International Corp. has helped organizations change the world through technology. They are a global provider of IT solutions and services, with over 17,000 organizations worldwide relying on their concierge approach.