We are looking for a Game Content Designer to join the team building a new, unannounced free-to-play casual game. In this role you will shape what players actually experience day-to-day: the story that pulls them forward, the world they progress through, and the items and rewards that drive the core gameplay. You will work hand in hand with game design, art, and narrative to turn the game's vision into concrete, playable content, from the first session through months of live content updates. * This is a REMOTE position.
Your Mission: Design and write the game's story content: chapter structure, character dialogue, task descriptions, and narrative beats that connect gameplay progression to an unfolding story Design world and map content: area layouts, unlock sequences, points of interest, and the pacing of how the game world opens up to the player Design item content: item families, collections, and rewards, ensuring each has a clear identity and fits the game's setting and economy Structure content into levels, chapters, and tasks with well-paced difficulty and session goals Balance content against the game economy in close collaboration with the game designer, using spreadsheets and configs Write clear, structured content specifications and briefs for artists and developers, and review implemented content in-game Maintain consistency of tone, world, and characters across all content Plan and produce content for live operations: new areas, chains, events, and seasonal updates after launch Your Profile: 3+ years of experience as a game content designer, game designer, level designer, or narrative designer on free-to-play mobile or web games Shipped at least one F2P title, ideally in the casual space (merge, hidden object, match-3, decoration, or similar) Strong understanding of casual game progression: task pacing, difficulty curves, session design, and how content feeds retention Solid writing skills in English, with the ability to write concise in-game text and character dialogue Comfortable working data-driven: spreadsheets, config files, and content pipelines hold no fear for you Structured and detail-oriented, able to keep large amounts of interconnected content consistent and documented Hands-on experience with story-driven casual genres (merge, hidden object, match-3 with meta, decoration) as designer or dedicated player Player empathy and the ability to articulate why their content works Experience writing briefs for artists and guiding them through production of the art assets needed to support the story
Nice to Have:
Experience with Unity, level editors, or in-house content tools Experience designing content for live events and seasonal updates Background in narrative design or creative writing for games
Benefits:
Job details are sourced from the employer's original posting.
Open job postingAbout the company
SOFTGAMES is a mobile game studio that develops and operates free-to-play casual games, including hit titles like Cookie Crush and Bubble Shooter.