Key Functional Areas of Responsibility: -
- Site Analysis - Complete technical report of the website. The report includes on-page and off-page factors of the website.
- On-page Knowledge - Knowledge of Alt tags, Title tag, Anchor text, Meta Description, Meta Keywords, Keyword Research, Image Optimization, Content Optimization, Sitemap (HTML & XML), HTML Validation as per w3.org standards. etc.
- Creating high quality backlinks using ethical SEO techniques
- Content Analysis - Reviewing the content, Special focus on checking for keyword density, keyword prominence and proximity
- Perform keyword research to optimize existing content and uncover new opportunities
- Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages
- Provide recommendations and execute strategies for content development in coordination with SEO goals general and keyword specific
- Work closely with the other team members to meet the goals
Professional Skills & Qualifications: -
- 1 -3 years experience in Search Engine Optimization (SEO)
- Proficiency in MS Excel, PowerPoint, and Word
- Experience with website analysis using a variety of analytics tools including Google Analytics as well as an internal reporting tool
- Experience working with popular keyword tools (Google, WordTracker, Keyword Discovery, etc)
- Experience working with CMS and building/administering content in CMS environments
- Desired: Knowledge of HTML/CSS and website administrations
- Perform and track outreach through social, email and telephone
Other requirements:
- Awareness of various content marketing platforms of the Market Research Industry.
- On-site And off-site SEO experience for increasing the web traffic.
- Advanced Link building skills required (Guest Blogging, Skyscraper Technique, RELATIONSHIP-BASED Link Building, .EDU AND .GOV Link Building, Broken Link Building)
- Ability to track and monitor results for web-traffic.
- Able to participate in the market research industry related group discussions, online forums, and targeting audience effectively.
- Effective in troubleshooting, SEO and ranking related issues.
- Tracking the links and building SEO reports
- Exposure to how things work in a startup.
- Health care benefits.
- Extensive learning in the media and entertainment industry.
- A fun-filled & open-cultured workplace.
- Job Types: Full-time, Fresher
- Opportunity to connect with several big names in the glamour world
- Opportunity to attend Star Studded events.
