Role Overview:
We are looking for a Design lead to own and elevate the visual execution of the SSI brand across all touchpoints. This role is responsible for translating brand and content strategy into high-quality visual outputs, ensuring consistency, craft, and excellence in design.
The Design Lead works closely with the Creative Director, designers, and cross-functional teams to deliver cohesive, on-brand creative at scale. This is a hands-on leadership role with a strong focus on visual systems, execution, and design quality.
Key Responsibilities
Visual Direction & Brand Execution:
- Own the visual language of the SSI brand across all mediums
- Translate brand and content strategy into compelling visual systems
- Ensure visual consistency, quality, and clarity across all design outputs
- Maintain and evolve visual guidelines and design systems
Design Leadership & Execution:
- Lead hands-on design work across:
- Brand and marketing collateral
- Campaign assets
- Presentations and decks
- Digital and social assets
- Review, refine, and elevate design work produced by others
- Set high standards for layout, typography, and visual storytelling
Campaign & Content Collaboration:
- Partner closely with the Creative Director to bring campaigns and content to life visually
- Collaborate with content, marketing, and growth teams to support initiatives
- Ensure visuals strengthen and amplify content and messaging
- Support rapid iteration while maintaining design excellence
Scalable Design Systems & AI Enablement:
- Build scalable design systems and templates to support efficient execution
- Leverage AI and automation tools to accelerate design workflows
- Ensure responsible and consistent use of AI in visual creation
- Continuously improve speed and efficiency without compromising quality
Team Collaboration & Culture:
- Work closely with designers and external partners
- Provide feedback, mentorship, and guidance on visual craft
- Contribute to building a strong internal creative culture
- Encourage design rigor, curiosity, and continuous improvement
Success Metrics:
- High-quality, consistent visual expression of the SSI brand
- Efficient design execution at scale
- Strong collaboration with content and campaign teams
- Clear, usable design systems adopted across teams
- Elevated overall design quality and craft
Experience:
- 7–10+ years of experience in design and art direction
- Strong background in brand, marketing, and communication design
- Proven experience leading visual execution across multiple formats and channels
A Culture of Belonging: At our core, we value diversity and inclusion. As an equal opportunity employer, we are dedicated to creating a workplace where every voice is heard, every person is respected, and everyone has the opportunity to succeed.
