Player Development Manager – VIP Sports - Casino del Mar

Overview

The Condado Collection is a collection of hospitality properties in Puerto Rico ranging from classic and modern luxury full-service hotels, to fine dining and entertainment.

Casino del Mar features non-stop fun, excitement and sophistication under one roof. Located in the open lobby of La Concha Resort, Casino Del Mar combines atmosphere with high-energy action designed to excite the senses. We aim to create experiences and inspire journeys not only for our guests, but also our workforce. We are confident that our team members are the key in delivering passionate and authentic hospitality service. Let’s create a collection of memories together!

The Player Development Manager – VIP Sports is responsible for driving the growth, engagement, and lifetime value of high value and VIP players across BetMGM platforms. This role focuses on acquiring, developing, and retaining VIP players by delivering exceptional, personalized experiences that strengthen long-term relationships and maximize retention and revenue.

The ideal candidate brings strong experience in VIP player engagement, acquisition strategies, CRM driven marketing, and data informed decision-making within online and retail sports betting. This role operates independently, managing player relationships, reinvestment strategies, and performance reporting while ensuring full compliance with internal policies and responsible gaming standards.

Key Responsibilities

• Develop and execute strategies to attract, convert, and retain high value and VIP players across digital channels, partnerships, affiliates, and experiential programs.
• Build and maintain high touch VIP relationships that enhance engagement, loyalty, and long-term player value.
• Analyze player behavior, segmentation, and performance data to identify growth opportunities and optimize player development strategies.
• Collaborate cross functionally with Marketing, CRM, Product, Payments, Compliance, and Hotel Brand Partners to deliver integrated and compliant initiatives.
• Plan, execute, and optimize VIP promotions, loyalty programs, campaigns, tournaments, events, and exclusive experiences.
• Execute regional bonus and reinvestment strategies that are aligned with the internal guidelines and the VIP Program objectives.
• Partner with external agencies and vendors to support creative development, collateral production, and promotional initiatives.
• Contribute to content strategies across social, web, email, and e‑commerce platforms, tracking success through clearly defined KPIs.
• Monitor and analyze performance metrics including VIP acquisition, retention, revenue contribution, and campaign effectiveness.
• Ensure all activities comply with regulatory requirements and responsible gaming policies.
• Oversee the execution and ongoing enhancement of the VIP loyalty program, including rewards, bonuses, tournaments, events, and exclusive player experiences.
• Manage multiple time sensitive initiatives in a fast-paced environment, prioritizing effectively to meet deadlines.
• Identify operational gaps and process improvement opportunities and support solution implementation.
• Maintain strict confidentiality of sensitive customer and business information.
• Travel as required to support VIP engagement initiatives and business objectives.
• Uphold company standards related to professionalism, safety, appearance, and conduct.

• Candidate must comply with and support the company’s responsible gambling policies, procedures, and initiatives.

• Perform other duties as assigned by department leadership.

Qualifications

• Hospitality driven professional with a strong customer first mindset
• Minimum of 3 years of marketing experience; hospitality industry experience required
• Experience in casino marketing or player hosting preferred, gaming industry experience a plus
• Working knowledge of sports betting required
• Deep understanding of VIP player behavior and high-value customer engagement
• Proven ability to develop and optimize player development and retention strategies
• Sales oriented with strong instincts for identifying customer triggers and revenue opportunities
• Strong analytical skills and experience producing performance and operational reports
• Highly organized with a strong understanding of planning, creative, and production workflows
• Detail oriented with the ability to perform under pressure in a dynamic environment
• Exceptional written and verbal communication skills, including professional phone etiquette
• Strong problem solving, judgment, and decision-making abilities
• Excellent relationship-building and leadership skills
• Proficient in Excel and data driven analysis tools (PowerBI)
• Ability to work independently with minimal supervision and collaborate effectively across teams
• Fully bilingual required (Spanish/English)
• Golf knowledge and playing ability preferred

Behavioral Competencies:

• Customer Focus: willingly seeks to understand customers better, their behaviors and the link to business drivers
• Curiosity: Willing to challenge preconceptions and bring new ideas
• Strategic Mindset: takes a long-term view and anticipates future trends and implications
• Communicates Effectively: develops and delivers multi-mode communications that convey a clear understanding of the unique needs of different audiences
• Decision Quality: makes quality, long and short-term decisions considering various inputs
• Collaborates: is a team player - works with others across the organization to get things done
• Drives Results: gets involved and achieves results that impact on the bottom line with a high level of energy and enthusiasm.

Benefits

• 401(k)

• Employeer Contribution to 401(k)

• Health Insurance

• Vision Insurance

• Dental Insurance

• Life Insurance

• Paid Holidays

The Condado Collection is an equal opportunity employer. We believe in hiring a diverse workforce and sustaining an inclusive, people-first culture. We are committed to non-discrimination on any protected basis, such as disability and veteran status, or any other basis covered under applicable law.

- Develop and execute strategies to attract, convert, and retain high value and VIP players across digital channels, partnerships, affiliates, and experiential programs. - Build and maintain high touch VIP relationships that enhance engagement, loyalty, and long-term player value. - Analyze player behavior, segmentation, and performance data to identify growth opportunities and optimize player development strategies. - Collaborate cross functionally with Marketing, CRM, Product, Payments, Compliance, and Hotel Brand Partners to deliver integrated and compliant initiatives. - Plan, execute, and optimize VIP promotions, loyalty programs, campaigns, tournaments, events, and exclusive experiences. - Execute regional bonus and reinvestment strategies that are aligned with the internal guidelines and the VIP Program objectives. - Partner with external agencies and vendors to support creative development, collateral production, and promotional initiatives. - Contribute to content strategies across social, web, email, and e‑commerce platforms, tracking success through clearly defined KPIs. - Monitor and analyze performance metrics including VIP acquisition, retention, revenue contribution, and campaign effectiveness. - Ensure all activities comply with regulatory requirements and responsible gaming policies. - Oversee the execution and ongoing enhancement of the VIP loyalty program, including rewards, bonuses, tournaments, events, and exclusive player experiences. - Manage multiple time sensitive initiatives in a fast-paced environment, prioritizing effectively to meet deadlines. - Identify operational gaps and process improvement opportunities and support solution implementation. - Maintain strict confidentiality of sensitive customer and business information. - Travel as required to support VIP engagement initiatives and business objectives. - Uphold company standards related to professionalism, safety, appearance, and conduct. - Candidate must comply with and support the company’s responsible gambling policies, procedures, and initiatives. - Perform other duties as assigned by department leadership.