About Us
DuraPlas, Inc. has been in business for over 50 years, evolving into a multifaceted organization with a family of brands. We develop new and innovative plastic products used in a variety of industries, including agriculture, industrial, logistics, horticulture, energy, material handling, and heating and cooling. Our plastic products replace wood, metal, and wire to make customers’ jobs easier and more efficient. Today, we serve customers in the United States and 65 countries worldwide.
We manufacture a wide range of products in our 425,000 square foot headquarters facility in Addison, Texas. Utilizing state-of-the-art injection molding equipment and economies of scale, we create true value for our customers. Our entrepreneurial spirit, combined with grit, tenacity, and lean operations, has driven the company's success. DuraPlas retains its original entrepreneurial spirit with a customer-focused, growth-oriented approach.
Company Purpose: To make a positive difference in the lives of our employees, customers, and communities
Vision: To be the leader in replacing wood, wire, and metal products with creative plastic solutions
Values:
- Respect and Appreciation
- One Family Spirit
- Deliver Wins
- Evolve, Innovate, and Simplify
- Obsession with Our Customers
Position Summary
The Regional Sales Manager is responsible for driving profitable growth by developing new business, expanding customer relationships, and serving as the face of DuraPlas throughout an assigned territory. This is an individual contributor role (not a team leadership role) with full ownership of the assigned territory. You'll have the autonomy to develop your sales strategy, build customer relationships, and drive revenue growth. This position will work across the Midwest region, which includes Missouri, Iowa, Minnesota, Wisconsin, Illinois, Michigan, Indiana, Ohio and Kentucky.
This is an exciting opportunity for an energized, self-motivated sales professional who thrives on building relationships, uncovering new opportunities, and winning business. You'll focus on expanding our Plumbing and HVAC product lines by developing new distribution partnerships, creating contractor-level demand, and growing relationships with OEMs, distributors, contractors, and other key customers.
The ideal candidate enjoys being in the field, meeting customers, solving problems, and creating long-term partnerships that drive revenue. If you're comfortable working independently, enjoy travel, and want the opportunity to make a measurable impact while representing an innovative, growing manufacturing company, we'd love to meet you.
Key Responsibilities
1. Business Development & Territory Growth
- Proactively identify and develop new business opportunities throughout the assigned territory, with a primary focus on the plumbing and HVAC industries.
- Build relationships with OEMs, contractors, wholesale distributors, and large end users to expand DuraPlas' market presence.
- Generate qualified leads through prospecting, networking, trade shows, and industry events.
- Develop territory strategies that increase revenue, grow market share, and support long-term business objectives.
2. Customer Relationship Management
- Serve as the primary sales contact for customers throughout your territory, building trusted, long-term relationships.
- Grow existing accounts by identifying opportunities to introduce additional products, expand applications, and increase customer value.
- Understand each customer's business and provide consultative recommendations that help solve operational challenges.
- Deliver exceptional service before, during, and after the sale to strengthen customer loyalty.
3. Sales Execution & Market Intelligence
- Manage the sales pipeline using CRM tools, ensuring timely follow-up, accurate forecasting, and consistent account activity.
- Prepare pricing, quotations, and proposals while maintaining an understanding of pricing strategies and basic contract terms.
- Monitor competitive activity, industry trends, and customer feedback to identify opportunities and adjust territory strategies.
- Represent DuraPlas professionally at customer visits, product demonstrations, trade shows, and other industry events.
4. Collaboration & Business Planning
- Partner closely with Product Management, Customer Service, Marketing, and other internal teams to deliver an outstanding customer experience.
- Support new product introductions and help execute broader sales initiatives within the territory.
- Provide regular updates to leadership on sales activity, pipeline development, forecasts, market conditions, and territory performance.
- Contribute ideas that improve sales processes, strengthen customer relationships, and support the continued growth of the business.
Key Numbers or Indicators
- Revenue growth by territory and product line
- Number of new customers/accounts established
- Conversion rate on quotes and follow-up activity
- Average order value and product mix improvement
- Timely and accurate reporting in CRM
Education & Experience
- Bachelor’s degree preferred; equivalent industry experience considered
- Minimum 3-5 years of sales experience in B2B environments; Plumbing, HVAC, or Industrial markets strongly preferred
- Demonstrated success in developing and maintaining long-term customer relationships
- Experience launching or growing new project lines is a plus
- Experience working autonomously in field sales across a multi-state region
Skills & Abilities
- Proficiency with CRM software and Microsoft Office Suite (Excel, Word, Outlook)
- Strong communication, presentation, and negotiation skills
- Ability to manage a territory independently and prioritize tasks effectively
- Strong understanding of sales pipeline development and customer lifecycle management
- Familiarity with pricing structures, quoting, and basic contract terms
- Ability to lead multiple projects simultaneously and prioritize effectively
Compensation & Benefits
This position offers a base salary ranging from $70,000 to $100,000 annually, depending on experience, qualifications, and territory success. In addition to base pay, this role is eligible for commissions and/or performance-based incentives tied to revenue growth, new account acquisition, or other key performance indicators. Travel reimbursement and tools necessary for success in the field will also be provided.
At DuraPlas, we value our employees and offer a comprehensive benefits package to support their well-being and professional growth. Our benefits include:
- 401(k) plan with a company contribution match
- Health insurance options including both PPO and HSA plan
- Vision and dental insurance
- Long-term disability (LTD)
- Basic life insurance with the option for supplemental life insurance
- Paid time off
- Additionally, we encourage healthy lifestyles by offering HSA contributions based on completed activities.
- To support continued education and career advancement, we provide tuition reimbursement.
- Employees also have access to an Employee Assistance Program (EAP) for additional support.
We value diversity and are committed to making hiring decisions based on the skills and traits needed for success in this role. We are an equal opportunity employer and welcome your application. All candidates must be legally authorized to work in the United States.
