ETF Marketing Intern

Summary

VanEck was founded in 1955 and has been driven by innovation and stands for intelligent, forward-looking investment strategies as a global top-20 ETF and crypto note provider, which is achieving very strong growth. Digital campaigns play an essential role in our commercial strategy. We combine state-of-the-art, highly innovative marketing techniques with very sizeable budgets. In order to remain at the forefront of marketing innovation, we dedicate significant time and energy to research, data analysis, and experimentation. VanEck is headquartered in New York City and has offices in Frankfurt, Amsterdam, Sydney, Zurich, Singapore and Shanghai.

In order to support our European marketing team, we are searching for a marketing intern, who will:

Marketing campaigns via digital channels:

• Support in the development of marketing campaigns across various channels (YouTube, LinkedIn, Google Display Network, Facebook, Instagram, Twitter)
• Analyze the effectiveness of digital channels, marketing campaigns, and website visitor behavior using tools such as Google Adwords, Google Analytics, Crazy Egg and Google Reach Planner

Participate in dedicated projects and other marketing activities:

• Support website enhancements
• Content development and reviews in Dutch language
• Support local Marketing activities in the BeNeLux
• Support public relations efforts
• Support event organization & give aways
• Review campaign webpages, newsletter content and validate translations

Social Media:

• Create social media posts for Linkedin, Twitter, Facebook
• Develop creative materials for social media in collaboration with a graphic design agency

Search Engine Optimization (SEO):

• Identify target search key words and optimize web pages for these key words
• Track progress via our custom-built SEO dashboard

Duration

6 months (flexible)

Qualifications

• Bachelor or Master’s education in marketing, finance, economics, business or engineering with good grades
• Language skills: Native Dutch speaker with a strong command of English. Proficiency in any of the following languages would be considered an advantage: Spanish, French, Italian, German, Swedish, or Polish.

#VanEckEurope