About Varley Clothing
Varley is a contemporary fashion brand for the modern woman. Founded in 2015 by husband-and-wife Lara and Ben Mead, we are an international, family-run business headquartered between London, Los Angeles, and New York.
We create year-round collections designed to build an elevated wardrobe for how women live and move. From knitwear and outerwear to everyday staples and active pieces, our collections blend style, function, and versatility.
Varley exists to instil quiet confidence through meaningful connections that enhance everything women already are. As women’s lives evolve, so do we.
Our international family-run team is 85% female, making us proud to be a brand for women, by women. We are guided by two core beliefs: the pursuit of quality in everything we do and looking after one another.
Senior Social Media Manager – Varley
The role
We're looking for an experienced Senior Social Media Manager who shares our belief in considered, modern style and knows how to translate the Varley point of view into engaging, social-first content. You'll lead the strategy and direction of our organic social channels, bringing in-depth platform knowledge and a clear understanding of what drives performance on each channel.
You'll be equal parts strategic and creative, with a genuine passion for social media and a strong eye for design.
You'll decide how the brand shows up across Instagram, TikTok, Pinterest and emerging platforms, what we make and why, and how we measure success. You'll ensure all content is social-first, from formats and edits to graphics, copy and sound. You'll also champion innovation within the channel, identifying opportunities to evolve our approach and presenting new ideas and recommendations.
You'll partner with our in-house content creators to bring the strategy to life, setting the vision and making sure everything that goes live feels unmistakably Varley.
What you'll do
Strategy and planning
Social-first content and creative
Innovation and new ideas
Hands-on creation when it counts
Performance and insight
What you'll bring
Please include examples of social strategies you've led, new ideas or formats you've introduced, and content you've created or directed with your application.
Benefits
Our People
Our Values
We are the sum of many parts
We promote diversity, inclusivity, and teamwork. Our successes and failures are shared as a team.
We pursue quality in everything we do
Growth comes from continuous improvement across every aspect of our business.
We embrace possibility and push boundaries
We encourage innovative thinking and challenge ourselves to achieve extraordinary outcomes.
Data-driven decisions and purposeful actions
We prioritise thoughtful analysis and informed decision making.
Our brand is timeless and valuable
We protect and enhance the long-term value of our brand.
We never compromise our product
Our product is defined by quality, not price.
We respect and exceed customer expectations
Our goal is to turn customers into passionate advocates.
We choose partners who reflect our values
We collaborate with partners who uphold the same standards we do.
We grow our brand by empowering others
We support the growth of those around us and build meaningful connections.
Responsibility is at the core of everything we do
We prioritise ethical practices and sustainability.
Kindness is our guiding principle
Respect, empathy, and understanding shape how we work together.
Benefits
Our People
Our Values
We are the sum of many parts
We promote diversity, inclusivity, and teamwork. Our successes and failures are shared as a team.
We pursue quality in everything we do
Growth comes from continuous improvement across every aspect of our business.
We embrace possibility and push boundaries
We encourage innovative thinking and challenge ourselves to achieve extraordinary outcomes.
Data-driven decisions and purposeful actions
We prioritise thoughtful analysis and informed decision making.
Our brand is timeless and valuable
We protect and enhance the long-term value of our brand.
We never compromise our product
Our product is defined by quality, not price.
We respect and exceed customer expectations
Our goal is to turn customers into passionate advocates.
We choose partners who reflect our values
We collaborate with partners who uphold the same standards we do.
We grow our brand by empowering others
We support the growth of those around us and build meaningful connections.
Responsibility is at the core of everything we do
We prioritise ethical practices and sustainability.
Kindness is our guiding principle
Respect, empathy, and understanding shape how we work together.
Job details are sourced from the employer's original posting.
Open job postingAbout the company
Varley is a contemporary activewear brand that blends performance with style.