Digital Analyst

Digital Analyst

The Digital Analyst will analyze information that comes from online advertising, social media, Google Ads, and other online channels. The candidate will provide helpful information that will benefit the business.

Responsibilities

• Create and publish a standard event as per client data
• Execute lead generation, social media and marketing campaign projects as assigned
• Create and structure demand generating marketing campaigns
• Generate marketing reports and drive improvements using analytical insights
• Measure and report on performance of all digital marketing campaigns against metrics
• Optimize blog, website content and manage web presence
• Manage Google Analytics, Google Tag Manager and related tools

Desired Profile

• Knowledge of HTML5, CSS, WordPress.
• Knowledge of SEO, and PPC.
• Experience in Marketing automation tool
• Audience development and Lead nurturing
• Excellent organizational, time and self-management skills
• Strong sense of initiative and ability to work under pressure on multiple projects

Location

Asansol, West Bengal

Key Skills

Content management, Publishing, Architecture, illustrator, adobe creative suite, Social media, Consulting, Adobe, JIRA, Digital marketing

Bachelor’s

Salary at par with market standard