🚀 Wiztech is looking for an experienced Head of CRM to lead our customer engagement, retention, and lifecycle strategy across our gaming brands.
We are looking for a strong CRM leader with experience in iGaming, Online Casino, or Betting who can combine strategic thinking, a data-driven approach, and strong team leadership.
Responsibilities:
- Own and develop the overall CRM & Retention strategy
- Lead CRM campaigns across Email, SMS, Push, and other channels
- Drive improvements in player retention, engagement, reactivation, and LTV
- Develop and optimize player segmentation, personalization, and promotional campaigns
- Build and improve customer lifecycle and automated journeys
- Use player behavior and data to identify growth opportunities and improve performance
- Track key CRM and commercial KPIs and continuously optimize results
- Lead, develop, and support the CRM team
- Work closely with Product, Marketing, VIP, BI/Data, and Compliance teams
Requirements:
- Strong experience in CRM, Retention, or Lifecycle Marketing
- Experience in iGaming, Online Casino, Betting, or Gaming is highly preferred
- Strong understanding of segmentation, automation, and customer journeys
- Data-driven mindset with strong commercial and analytical skills
- Experience leading and developing a team
- Strong communication and stakeholder management skills
- Fluent English
Working Hours:
- Monday – Thursday: 9:00 AM – 6:00 PM
- Friday: 9:00 AM – 3:00 PM
What We Offer:
- €100 Wolt credits
- Medical insurance
- Sports benefit after completion of the 6-month probation period
- Happy hours and team events
- Birthday celebrations and a gift from the company
- Internal competitions with exciting prizes
- Friendly and supportive work environment
- Career growth opportunities
